The Wall Street Journal's What They Know blog is charged with determining what information marketers are capable of learning about internet users through tracking technology. This weekend, they took aim at Facebook, after their investigation discovered that many popular apps on the social-networking site, including those by Zynga, have been transmitting identifying information in the form of User ID's to dozens of advertising and Internet tracking companies, even if a user has enabled strict privacy settings. Additional analysis. Response post on Facebook's Developer Blog. Forbes' blogger Kashmir Hill asks if the WSJ is overreacting, and Techcrunch notes that the severity and risks of UID transferral are still being debated.
posted by zarq on Oct 18, 2010 - 56 comments

'It's optional if you want to remain anonymous, but what's the point anymore?' A new generation doesn't mind sharing every detail of their lives online. So familiar online companies increasingly don't bother letting you control privacy options from the start, and make it difficult to detach. Are the privacy-concerned folks mostly older individuals who don't see the benefits of connectedness? Or are the people who share just about everything lined up with a pro-corporate culture pushed by marketers? [more inside]
posted by cashman on Feb 16, 2010 - 128 comments

SonicBlue ordered by a federal magistrate to track ReplayTV users' viewing choices and that seems to sux to me.
posted by elpapacito on May 3, 2002 - 12 comments

Yahoo! Tracking Users Across Partner Sites By now, I think most people have probably heard about Yahoo!'s decision to opt everybody into their marketing options [relevant MeFi Thread], but this is the first I'd heard of Yahoo! using "web beacons" to aggregate user information across sites outside the Yahoo! network Doublclick style. [via: MacInTouch]
posted by willnot on Apr 17, 2002 - 11 comments