Want to sell your pain reliever to mothers? Rule #1: Don't make an ad that pisses off the "Mommy Bloggers". Twitter is currently "Motrin Moms" central- but that's not good news for Motrin.
posted by ThePinkSuperhero on Nov 16, 2008 - 119 comments

A supportive blogging community of mainly women cross-linked on each other's blogrolls and leading an increasingly compelling marketplace of small-scale goods and handmade lives , green-living ideas , product promotion , and lifestyle-making suggest that the internet may be able to foster a localized economy model of living on an international scale--or at least gain the attention of that other idyllic-life icon. [more inside]
posted by rumposinc on May 12, 2008 - 20 comments