http://www.metafilter.com/tags/multicultural Posts tagged with 'multicultural' at MetaFilter. Mon, 13 Jan 2003 13:14:37 -0800 Mon, 13 Jan 2003 13:14:37 -0800 en-us http://blogs.law.harvard.edu/tech/rss 60 http://www.metafilter.com/22814/sex%2Dand%2Drace%2Din%2Dadvertising <a href="http://www.boston.com/dailyglobe2/012/focus/Whassup_Barbie_+.shtml">Beyond Benetton and Betty Crocker:</a> This Boston Globe article suggests a new age of multicultural marketing is upon us, with ethnically cagey <a href="http://www.vindieselfanclub.com/bio.htm">Vin Diesel</a> at the forefront. Instead of "<a href="http://www.apple.com/switch/">United </a><a href="http://www.benetton.com/">Nations</a>"-style ads in which each actor is selected to represent a different group, the new style is towards ambiguity, as in the nonspecifically "ethnic" <a href="http://www.coolshopping.com/toys.php/Mode/product/page/3/browse/171569/AsinSearch/B00006GJQF/name/My%2520Scene%2520Barbie%2520Doll%253A%2520Chelsea#">Barbies</a>, or more casual, offhanded reference to race, as in the "<a href="http://www.bud-whassup.com/home.html">Whassup</a>?" Budweiser ads. Does this new "color-blindness" say anything about real social change, or is it just <a href="http://www.vw.com/commercials/index.html">trendy </a><a href="http://www.gap.com/asp/home_gap.html?wdid=0">hucksterism</a>? Meanwhile, some very tired <a href="http://www.gp.com/brawnyman/index.html">sexist chestnuts </a>continue to appear in ads: despite her full time job and gleaming SUV, <a href="http://www.bluesuitmom.com/food/">Mom </a>still relies on <a href="http://www.bettycrocker.com/">classic </a><a href="http://www.jif.com/home.asp">brands </a>to keep house and make dinner, still solely her responsibilities in TV-land. What gives? tag:metafilter.com,2003:site.22814 Mon, 13 Jan 2003 13:14:37 -0800 brand branding brands marketing multicultural multiculturalmarketing serafinapekkala http://www.metafilter.com/5301/ <a href="http://washingtonpost.com/wp-dyn/articles/A63583-2001Jan15.html">Holden Caulfield expelled.</a> This article makes a case that Catcher in the Rye is being pushed out of classrooms for more "multicultural" books. Since when does opening the doors to diversity mean excluding others? tag:metafilter.com,2001:site.5301 Tue, 16 Jan 2001 06:10:31 -0800 books catcherintherye holdencaulfield multicultural croutonsupafreak