Subway Reads: Free E-Books, Timed for Your Commute [The New York Times] “On Sunday, Subway Reads started delivering novellas, short stories or excerpts from full-length books to passengers’ cellphones or tablets. The idea is for riders to download a short story or a chapter and read it on the train. Subway Reads will even let riders choose what to read based on how long they will be on the subway — a 10-page selection for a 10-minute ride, a 20-page selection for a 20-minute excursion, a 30-page selection for a 30-minute trip. Delays not included.”
$7 for Corn Flakes? Cereal Gets Makeover at Kellogg’s Store in Times Square [The New York Times] In a brave new world of breakfast food, replete with to-go bars and microwaveable sandwiches, companies like Kellogg’s and General Mills have seen their cereal sales decline over the past decade. Now, in hopes of helping its customers to rethink cereal, Kellogg’s plans to open a branded boutique in Times Square on Monday, charging Manhattan prices — as much as $7.50 — for bowls of Frosted Flakes and Raisin Bran. The cereal will be garnished with foodie flair — like lemon zest and green tea powder — to help justify those prices. “It’s all about honoring tradition but looking differently at a bowl of cereal,” said Anthony Rudolf, who will operate the store, called Kellogg’s NYC.
"The Hole is a small triangle of land divided in half by Brooklyn and Queens, and is located west of the intersection of Linden and Conduit Boulevard. The Hole is literally a hole. It is "30 feet below grade," according to the NY Times, sunken down from the busy roads around it. The neighborhood floods often and is only a few feet above the water table, so its homes are "not incorporated into the city sewer system. They all have cesspools," according to the NY Times. Streets are threatened by reedy marshes, and many residents keep a boat parked in the driveway." It's also home to some stables used by the Federation of Black Cowboys. Brooklyn's Lost Neighborhood [more inside]
Murder: New York City. A map pinpointing murders in the five boroughs of NYC from 2003-09. Broken down by time of day, weapon used, age, sex and ethnicity of both victim and perpetrator. Not surprisingly, in the heat of summer the body count rises. [more inside]
Recipe for Disaster? The World Economic Forum meets in New York this week, and the usual parties are going to converge on the city. With 9.11 so fresh in people's minds will things get way out of hand? It seems like a powderkeg to me.