6 posts tagged with nytimes and advertising.
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Ads and icons

The results are in (NYT - rr). To follow-up on this thread, the favorite ad icons and slogans have been chosen, as well as the recipients of the "Stars of Madison Avenue" award. And I'm sure I speak for everyone when I say...Derek Jeter?!?
posted by braun_richard on Sep 20, 2004 - 12 comments

Go, obesity!

McDonald's launches global campaign featuring Justin Timberlake in an attempt to target kids and teens. Forget the "Smile" campaign, it's "I'm lovin' it" now. (NYT account required)
posted by valerie on Sep 2, 2003 - 18 comments

Underground marketing shills "put it in your life".

Underground marketing shills "put it in your life". Big Fat co. sends 18-34yr olds into the world to act out ad dramas promoting products. "I feel so great, so real." (I'm not sure what the writer means by "facially attractive, in that asymmetrical sort of way," though.)[via null device, NYT reg. req.]

Ten-day Ubik deodorant spray or Ubik roll-on ends worry of offending, brings you back where the happening is.
posted by aflakete on Jul 16, 2001 - 12 comments

Covergent irony,

Covergent irony, perhaps, maybe intentional commentary. So the New York Times writes an article about the relationship between globalization and commercial messages, particularly the insertion of globalization itself into the commercials and advertisements. The headline: "Globalization on Film: Message in a Coca-Cola Can." Guess what was in the advertisement to the right of the story. Right: a Diet Coke advert. The ad rotates on re-load, so here's a screenshot, 36k.
posted by Mo Nickels on Mar 23, 2001 - 2 comments

"After the J. C. Penney ad ran, they got a letter from a fan wondering how they could be that desperate; did they need the money for an operation or something?" Tomorrow's New York Times Magazine covers the Apples in Stereo and other bands that are jeopardizing their realness by selling songs to advertisers.
posted by rcade on Mar 10, 2001 - 22 comments

Kathicam.com is fake! [NYTimes, free reg. req.]

Kathicam.com is fake! [NYTimes, free reg. req.] A new twist in advertising online? ESPN.com has created a fake website called kathicam.com, put up a blinding pink background and created a character who writes poetry, has a webcam, is sorta attractive, and hates ESPN.com. Each page of "kathi's" site has a prominent link to ESPN.com, and they've gotten a ton of click-through traffic. Inspired? Insipid?
posted by acridrabbit on Feb 28, 2001 - 38 comments

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