It may increase schadenfreude. It's an assistant to abortifacients and it's produced by stimulating the nipples. Got a clogged lizard? Your mom used it to turn off your brain for your own good. In women, it peaks at orgasm, but in men, it might be elevated throughout sex without peaking. And what do you mean "social" monogamy!? Is it the love 'em and leave 'em hormone?? Well, it's NOT Vasopressin For Her, contrary to what some people think. Is it an impedance to feminism? Could it be the key to treating Autism? Ism... ism... jism? YEP. It's in the jism! Its synthesis was the end of A Trail of Sulfa Research, and its master was awarded the Nobel Prize. (Chemistry, not Peace.) You can scent your loveletters with it, but sorry, peaches... you can't huff a good cuddle, but you might like to huff while you cuddle. Previously.
posted by Ambrosia Voyeur on Mar 14, 2010 - 48 comments

How to Run a Con. A neuroeconomist looks at the Pigeon Drop. [Via]
posted by homunculus on Nov 15, 2008 - 49 comments

As the market plummets, it might be interesting to look at the neurological background in the breakdown of trust. The author, Jonah Lehrer, is a young brainiac writer for Seed and the excellent Frontal Cortex. l Scientists immediately discovered a strong neural signal that drove many of the investment decisions. The signal was fictive learning. l One way to think of the financial markets right now is that instead of being populated by rational agents, they're full of people with borderline personality disorder. [more inside]
posted by nickyskye on Oct 9, 2008 - 32 comments

"Tests have shown that oxytocin reduces anxiety levels in users. It is a hormone that facilitates social contact between people."
posted by Brandon Blatcher on Jun 24, 2008 - 56 comments

Trust-Building Hormone Short-Circuits Fear In Humans Oxytocin, a brain chemical recently found to boost trust, also suppresses the activity in the amygdala where fear is generated. This could be a breakthrough for those who suffer from any type of social avoidance disorder.
posted by sultan on Dec 8, 2005 - 23 comments