11 posts tagged with pr and marketing. (View popular tags)
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The videogames industry's not known for its subtlety when promoting its wares. Controversy has often been a successful part of their marketing campaigns. But is this a step too far? They'll have to go some way to cause more chaos than these guys
posted by muggsy1079
on Mar 11, 2009 -
86 comments
Vintage ads galore.
posted by goodnewsfortheinsane
on Jul 12, 2008 -
25 comments
A geek named daniel_k wanted to help his fellow Vista users. He created a set of drivers that would get their Creative sound cards working under Vista -- something beyond the ken and expertise of Creative's engineering team. Creative VP Phil O'Shaughnessy, however, took umbrage. The results? A PR disaster with hundreds of users pledging to boycott.
posted by ed
on Mar 30, 2008 -
66 comments
A Nashville blogger decided to tackle to the project of consuming and reviewing all 51 sandwiches on the Which Wich menu. The local Which Wich caught on, and despite some negative critiques, decided to promote the blogger's URL on every sandwich bag leaving their store.
posted by brittney
on Jun 15, 2007 -
20 comments
Owen Wilson has denied any connection between his new movie, "You, Me and Dupree," and '70s supergroup Steely Dan, a spokesman for the actor said Friday.
The band recently posted a letter on their Web site claiming that Wilson's Dupree character was based on their Grammy-winning song, "Cousin Dupree," about a couch-hopping houseguest.
In a statement released by his spokeswoman, Ina Treciokas, Wilson said: "I have never heard the song `Cousin Dupree' and I don't even know who this gentleman, Mr. Steely Dan, is. I hope this helps to clear things up and I can get back to concentrating on my new movie, `HEY 19.'"
posted by wfc123
on Jul 29, 2006 -
62 comments
Game PR Catchphrases: What They Really Mean
Quote: “Downloadable content available through our website!"
Indicates: There's going to be new levels, new maps, new everything after the game is out, making the purchase fully worth your $50.
True Meaning: We'll fix the game breaking bug about 3 weeks after the game's out, hope you guys aren't on 56K because it'll be a 186 MB patch. Also, hopefully this game will have some devoted mod/map makers, because the publisher isn't going to release shit. But there are some cool wallpapers to download!
by Corin Tuckers Stalker and Ryan "OMGWTFBBQ" Adams, from Something awful
posted by bob sarabia
on Jun 26, 2004 -
13 comments
Operation Pretentious Platitude One of the awful aspects of "Operation Iraqi Freedom" is having to listen to this name used without irony.
"It all comes down to branding" ... "Don't waste a public relations opportunity -- remember that the operation name is the first bullet in the war of images." "Churchill ... warned specifically against using words that imply an "overconfident sentiment." He knew as well as anyone how history delights in throwing unforeseen ironies our way." Here's a list of mostly recent real names. But how about "Operation Rouge-wearing Caliph"? "Operation Evangelical Fatwa"? "Operation Expect No Mercy From Our Privet Bush"? "Operation Overpriced Cannon"? "Operation Irate Economy"? "Operation International-law-ignoring Manticore"?. Try for yourself. (Here's how it's done).Strap on your Zyklon B's. Could help shed the pounds from eating all those Temptations.
posted by robself
on Aug 28, 2002 -
55 comments
Has A&F stepped over the line this time? Calling it the "modern-day version of Underoos," a national clothing company is selling thong underwear in children's sizes - with the words "eye candy" and "wink wink" printed on the front.
posted by KevinSkomsvold
on May 19, 2002 -
35 comments
Criticize a company online - get targeted for corporate re-education New system developed to find and track online critics of corporate entities - including having posts or websites suddenly removed. All hail the power of the brand.
posted by gsh
on Jul 8, 2000 -
6 comments
Here's a list of all the superbowl ads with their length, company, and ad agency that created them. I couldn't find this info anywhere on the web, so I'm pointing to a text file of the email that was sent. Here's a fun game: Count all the dot com's! Make bets on which dot com's will still be around next year!
posted by mathowie
on Jan 28, 2000 -
4 comments