Advertising trade paper ADWEEK is trying
to handle 'viral marketing' and 'social media' the same way as it always handled TV commercials and magazine ads. So, it noted that one of the most successful 'social branding' promotions of the last six months was for Ian McKellan and Patrick Stewart on Broadway
.Note: While McKellan was much more active on Facebook recently, Stewart has had many more MetaFilter FPPs (in fact, Ian's only post here was about him officiating at Stewart's wedding).
posted by oneswellfoop
on Apr 19, 2014 -
While we've discussed it before
, the link was removed but YouTube's new content guidelines have allowed it to be re-uploaded. In 2001, photographer and filmmaker David LaChapelle
directed a video to be shown before Heatherette's first runway show and MAC cosmetics in-store video. Starring Amanda Lepore, the 6 minute video is a bizarre gunshot of pink lipstick, gay cowboys, 80s pop music, and constant full frontal nudity. YouTube
(sign-in required) Vimeo
posted by The Whelk
on Aug 11, 2013 -
"Flaunting themselves on Instagram, they are also all proudly and openly gay ... But at the same time, they all look fairly heteronormative: hunky, sporty, the kind of guy who would call himself “masc & musc” in a hook-up app and would never take a photo of himself at Drag Brunch. And all are careful to avoid appearing like they are doing this just to get laid. By showing that, they would be revealing that they are vulnerable and have needs, and an #Instastud can never look unsatisfied with his life." Meet The #Instastuds
- The Cut looks at the gays on instragram who really want to you look at them and how they live. Contains a link to a discussion of “Fire Island Pines, Polaroids 1975 to 1983
” at Salon. (NSFW, nudity)
posted by The Whelk
on Aug 9, 2013 -
The Monopoly game has used the same 8 "base tokens" (car, thimble, boot, scotty dog, battleship, top hat, iron, wheelbarrow) since the 1950s (with a few extras added to "Deluxe Editions"
), and since it's been 15 minutes since Parker Brothers' last promotion, they're doing internet voting at their Facebook page to "SAVE YOUR TOKEN"
. In "American Idol" style, the one with the fewest votes will be replaced by the top-vote-getter among 5 "New Tokens" (robot with mustache, big-ass diamond ring, cat, helicopter, awkwardly-balanced guitar). So far, Scottie Dog has a third of the votes (take THAT, cat people), while Whellbarrow and Absurdly-Oldfashioned-Iron are bringing up the rear. VOTE DAILY
to support your favorite "chocking hazard for under 3 yrs. old"
posted by oneswellfoop
on Jan 10, 2013 -
The Sponsor Effect: Breaking through the Last Glass Ceiling (pdf)
Women aren't making it to the top. Despite gains in middle and senior management, they hold just 3 percent of Fortune 500 CEO positions. In the C-suite, they're outnumbered four to one. What's keeping women under the glass ceiling? High-performing women simply don't have the sponsorship they need to reach the top.
The study found that women underestimate the role sponsorship plays in their advancement. And those who do grasp its importance fail to cultivate it. It's also a classic catch-22: a woman's personal choices, whatever they may be, brand her as not quite leadership material. What will it take to promote sponsorship?
posted by infini
on Sep 20, 2012 -
Clap Your Hands Say Yeah
are a band that, less than a year ago, were making music without the help of a record label, pressing CDs themselves and selling them at concerts and on the Internet. Then the following happened: June 9: Dan Bierne writes about the band on his MP3 blog
, June 14: Pitchfork Media posts a review of the song "In This Home On Ice"
, June 15: Blogger Gothamist posts an interview with the band
, June 20: Blogger Stereogum announces the band's show at the Knitting Factory
, June 21: Gothamist reports that David Bowie was in the audience at the Knitting Factory show
, and June 22: Pitchfork posts one of a slew of reviews of Clap's first album
Now, they've been named to dozens of critics 'best of' lists
, they're playing Conan and Letterman
, and are about to embark on a new tour. Why choose today to post an article about a band blowing up written in November you ask? Because their tour kicks off tonight
at the 9:30 club in DC, and you can listen to it live
posted by ND¢
on Mar 8, 2006 -
Ski San Francisco
. Ski wax company trucks a bunch of snow into SF, dumps it on Fillmore St., skiers and snowboarders get air while others take pictures.
posted by planetkyoto
on Sep 30, 2005 -
Crosby Nash 2004
offers voters a new choice in the upcoming November election -- all of the criminal history of David Crosby
combined with the cynicism of Graham Nash
. Says Nash of the Vice-Presidency: "’We’ll have two presidents, and between us we have vice covered." Somehow I don't think Neil Young
posted by denbot
on Jul 22, 2004 -
"Plugs in the City"
My Spock like left eyebrow went up questioningly at the ease with which Charlotte York discreetly ordered her embarrassing book with 1-click® shopping.
She was going to buy it at the books store with Miranda, who had just come from a Weight Watchers®
meeting and was trying to resist the cravings for Krispy Kreme®
. Mmmm... original glazed is my favorite, too. While I enjoy the fact that HBO doesn't have commercials, I thought that is why I paid $20 a month. Some how I prefer real ads to this insidious crap
. It was creepy and also destroyed a lot of the immersion of the show for me. The whole episode seemed stilted and odd.
posted by McBain
on Aug 12, 2002 -
Has the BlogHop
self rating thing gotten out of hand? Seems like every blog I visit these days has the color stripe (except mine of course).
posted by Mr. skullhead
on Nov 11, 2000 -