Your NFL team probably has cheerleaders. But this team's cheerleaders had a movie made about them. And because they're from a place where they like to do things big, when that movie was broadcast, it was viewed on 60% of the televisions in use at the time. [more inside]
posted by Trurl on Sep 8, 2011 - 78 comments

Why Nielsen Ratings Are Inaccurate, and Why They'll Stay That Way
posted by Artw on Feb 2, 2011 - 58 comments

Sports Business Journal has a detailed look behind the buzz over "The Emperor’s New Clothes: How ESPN’s Multi-Platform Strategy Hasn’t Improved Ratings," a sharply critical PowerPoint presentation making the rounds of sports league offices and advertising buyers in recent months. A good read for folks interested in the business of sports, decreasing TV ratings for many leagues, the blurriness of the ad/news line and the difficulty of measuring eyeballs across media. [via Romenesko]
posted by mediareport on Mar 17, 2008 - 18 comments

Andy Griffith Beats Jessica Lynch Interview for Viewers
Well sure, it was for the Andy Griffith Reunion Show. What was ABC thinking putting Diane Sawyer and Jessica "Selective Amnesia" Lynch up against Andy, Opie and Aunt Bea?
posted by fenriq on Nov 12, 2003 - 23 comments

The end of an era? The Miss America crowning had just 12 million viewers tune in this past Saturday, the lowest viewership in the history of the pageant. Are people turned off by this type of competition? Or are there just better things to do on a Saturday night?
posted by MediaMan on Sep 25, 2002 - 36 comments

The Emmy nominations are out and the news nominations go to the biggest story, September 11. No surprises there. PBS has 41 nominations and Fox has 0. No surprises there either. Does this say something about the news industry and it's ability to discern serious news from chaff? Is Bill Moyers a national treasure? Do you think perhaps Murdoch should rethink the direction of his media empire?
posted by nofundy on Jul 31, 2002 - 19 comments

What goes up, must come down. After it's meteoric rise in the ratings, WHO WANTS TO BE A MILLIONAIRE's future is looking bleak. This comes after news that a British Millionaire contestant accused of cheating. <coff, coff!> Do you think maybe it was just all too crass in the post 9/11 world?
posted by crunchland on Nov 28, 2001 - 10 comments

No surprises here. Or are there? And just when the networks are separating the subjective wheat from the more obvious chaff, look what's waiting in the wings. Can't wait.
posted by ethmar on Dec 7, 2000 - 6 comments