It’s a given: Everyone hates spoilers. Except when they don’t. Two researchers in the psychology department of the University of California at San Diego recently decided to test whether we really hate spoilers, or just like to say we do. What they found surprised them: The majority of people apparently like having a story spoiled for them. In fact, we may enjoy spoiled stories even more than the unspoiled versions. Is it true? Do we secretly crave predigested plots the way some foodies sneak Big Macs when no one’s looking?"
Pdf link to study.[more inside]
posted by nooneyouknow
on Aug 29, 2012 -