" Jim's ghost was in my ear, and I felt terrible". Like all top classic-rock franchises, The Doors can exploit a lucrative afterlife in television commercials. Offers keep coming in, such as the $15 million dangled by Cadillac last year to lease the song "Break On Through (to the Other Side)" to hawk its luxury SUVs. To the surprise of the corporation and the chagrin of his former bandmates, drummer John Densmore vetoed the idea. He said he did the same when Apple Computer called with a $4-million offer, and every time "some deodorant company wants to use 'Light My Fire.' "
posted by PenguinBukkake
on Oct 5, 2005 -
119 comments
"Make obstacles obsolete".... OK, I know that SUV-bashing has been done to death on Mefi, but has anyone seen the most recent TV commercial for the Cadillac Escalade?
In a long video-game like sequence, the Escalade hurtles through a blade runner-esque cityscape, defeating missiles and a computer-generated robot. The voiceover chimes in to announce the brand and drop the tagline
"Make obstacles obsolete."
That really sums it up, doesn't it? Driving an SUV is all about making obstacles obsolete - people, bicyclists, other cars....i'd like to see gas prices hit about US $5 a gallon this summer so that the Escalade would become obsolete...
posted by preguicoso
on Jun 21, 2001 -
49 comments