Twiplomacy is the first-ever global study of world leaders on Twitter. The governments of almost two-thirds of the 193 UN member countries have a presence on Twitter: 45% of the 264 accounts analysed are personal accounts of heads of state and government, but just 30 world leaders tweet themselves and very few on a regular basis. This study shows that while the social network invites direct interaction between users, few world leaders take advantage of this opportunity to develop connections.
Twitter is being used as a crime-fighting tool by a tech-savvy village chief in Kenya. Francis Kariuki, the administrative chief of Lanet Umoja, has used the micro-blogging site for everything from tracking down missing sheep to stopping home invasions.
Australia's Qantas Airlines has been left red-faced after an ill-timed public relations campaign and Twitter competition backfired, drawing thousands of angry responses. The contest ran a day after talks with unions broke down, and after Qantas grounded its entire fleet in October. Thousands of passengers were stranded worldwide after the firm halted flights in an attempt to end months of strike action by workers angered by the firm's restructuring plans. The "Qantas Luxury" promotion, launched on 22 November, quickly tapped into customers' ire. ~ BBC
With the anniversary of the Tiananmen Square crackdown on Thursday, China's ever-vigilant censors have stepped up the reach of the "Great Firewall," blocking Western sites like Twitter, Flickr, and (just one day after its launch) Microsoft's Bing. via [more inside]