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Won't somebody please think of the children? Oh, don't fool yourselves! Americans under the age of 12 now spend or influence the spending of $565 billion a year - up from $2.2 billion in 1968, and kid-spending has roughly doubled every ten years for the past three decades, tripling in the 1990s. Which means someone is always thinking of the children. The American Association of Pediatrics (pdf) cites this bludgeoning of kidvertising as creating in children "a fever for shopping and spending, swollen expectations about material needs, decreasing immunity to the assaults of advertisers, self-concepts defined by brands of clothing, and a rash of of debt by the time they leave college". [more...]
posted by taz on Sep 19, 2005 - 55 comments

Remember this? It has won recognition as "Best Interactive Viral" in the Viral Awards. With all the viral1 and stealth2 marketing campaigns, comment spam, astroturfing3, and other tools that marketeers are using to infiltrate the Brave New(ish) World of blog, we sometimes forget that we also have the power to do good, so "you know, like, reclaim the streets, or re-frame the conversation, or some damn thing". Words of wisdom from our not-so-subservient chicken. [and, a bit more...]
posted by taz on Mar 26, 2005 - 20 comments