Two decades ago, Warren Griffin III and Nathaniel "Nate Dogg" Hale stormed the pop charts with "Regulate," a back-and-forth tale about an attempted car-jacking that goes down on a clear black night in L.A.'s Long Beach. Recorded in Warren G's apartment, the smooth, Michael McDonald-sampling quiet storm peaked at Number Two on the Billboard singles chart and became one of the defining songs of the 1990s. Rolling Stone talked to Warren G and his collaborators about the song that put West Coast hip-hop on a whole new level.
In 1991, Ice Cube was a force of nature. The idea that he could someday star in Are We There Yet? was inconceivable. Still, commercialism wasn't foreign to him. He shilled St. Ides malt liquor as furiously as he called out the police.St. Ides, manufactured by Pabst Brewing Company, targeted young black people. They built an advertising strategy around rappers and hired DJ Pooh to produce beats and commercials. Rappers responded with zeal. [more inside]
"Warren G, what are you doing here?!"... "What does it look like I'm doing?!" ... Legendary recording artist, Warren G, offers a little help to a man struggling to satisfy his woman. "Are you my waiter?" ... "Nah, I'm the Regulator." (MLYT) (via)