A startup is proposing a new model for harnessing the power of the web for activism that gets results: bite sized actions, under written by corporate sponsors.
Sorry PR, you're blocked. Chris Anderson, the editor-in-chief of Wired Magazine calls out the 300+ PR "professionals" who cannot be bothered to look for the right person to send their announcements to. Then, he publishes their e-mail addresses online, for all to see. If you were thinking of using a PR firm this year, here are 300 that you might want to give a miss. via
Breaking News: Pop-up ads suck. Wired has a little op-ed piece about the netizens' extreme dislike of pop-up and pop-under ads. Using such choice quotes as, "A study conducted last year by Dynamic Logic found that almost 80 percent of those surveyed had a 'very negative' opinion of pop-up ads," the author goes on to chastise mainstream sites that still make use of them. Of course, his advice would be taken a great deal more seriously if his column didn't sport a massive pop-up ad for Blockbuster Online.
Followup: Wired runs an article called "Fark Sells Out, France Surrenders". Drew Curtis writes a response (note the sycophantic totalfarkers and more annoyed normal-farkers) -- but, as the article says, "when pressed on the issue, Curtis refused to deny that Fark accepts payment for placement of links". Was this really a case of one sales rep getting "a little overenthusiastic"? Is Drew ever actually going to deny selling Fark out, or will he just keep writing non-responses detailing his plans for selling it out even more in the future?
A new feature from Deja.com "will automatically link mentions of product names in discussion threads to a commerce area on its site." Is it really useful, as Deja claims, or does it imply endorsements for the linked products by the authors of the posts?