Be the first of your friends to like us on Facebook!
February 22, 2011 2:13 PM Subscribe
"Unlike the link ... likes are arguably easier to create. Moreover, they are explicit endorsements rather than implicit ones. Therefore, they carry more weight once they are pulled through the lens of our friends. More so than links, this new network of signals allows content to find you, rather than you having to go find it. The rise of likes, just as links before it, will create all kinds of new businesses. And we're just getting started." Are likes poised to replace links as the Web's primary signal? Then again, it just might be getting out of hand.
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