I agree with you about making good design easier, but there's a reason things are good and it's usually that they're a product of a good amount of thought. There's no software application that can take into account the particular context of this motel, the history behind it, the materials and the scale and all the rest of it that goes into making a good sign that's meaningful. It takes time and effort and that costs money.
By the way; it is a problem with Sedalia. I grew up about seven miles from there and signs that look like that replacement were all the rage when I was last there a few years ago.
If you're not fundamentally passionate about X, you'll never be good at X no matter how hard you try. FTFY.
Did that guy really get $15,000 for that absurd sign? Really?
DU: Stuff that's built to last, lasts. Stuff that isn't, doesn't. So of course the artifacts from the past are going to be pretty good. That's why we have them. The other 90% has disappeared.
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