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December 20, 2013 9:57 AM Subscribe
There is a fundamental disconnect between large-scale, for-profit media and the crushing power of enthusiasm, which is that when they try to control it, it instantly isn't real. It's patently unreal. It's excitement given life by force, Pet Sematary-style. But when they don't control it, it isn't profitable. And that means that when they run into people excited about their stuff, they vacillate between an Ebenezerian lack of generosity and a Professor-Harold-Hillian smarm. To own enthusiasm and to exploit it are competing instincts, much as they often seem to be twins. You can, in fact, sometimes best exploit it — or only exploit it — by leaving it alone. -- In what could be considered a Metafilter Manifesto, Mefi's own Linda Holmes takes on the multivariate economics of fandom and the internet.
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