Like I need easier ways to buy books
May 15, 2015 11:10 AM Subscribe
In this NPR story on diversity in publishing, one of the things that leaped out at me was a quote from an editor citing a PEW study that revealed that African-American women “are the largest group of readers in the country.” (Which you’d never know from the lack of diversity in protagonists, cover models, and so on.) Why did publishers have to rely on PEW for that data? Because they have very little research into the habits of individual readers. They’ve never needed it; they’ve always done business with chain sales reps.Stephanie Leary: How publishers could get more of my money (and make me happy to give it).
This thread has been archived and is closed to new comments