Tiger Beat On The Senne
June 25, 2015 10:13 AM Subscribe
Can Politico make Brussels sexy?
In other words, the appetite for Politico in DC existed before Politico did. The audience for a digital-first gossip-mongering Brussels-based Anglophone pan-European publication does not yet exist, and each one of those constitutive elements presents its own problem. Continental Europeans are not used to a headlong online media culture of breaking news. They remain much more committed than Americans to a separation of serious reportage and entertainment, and they are more inclined to doubt the journalistic value of moral scandal. They view Brussels as, at best, a grey backwater of minor trade quarrels and, at worst, an abscess of smug antidemocratic technocrats bloated with regulatory power. And, finally, there’s the question of whether a “pan-European” outlook can even be said to exist.
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