Bulletproof Coffee Announces Bottled Bullshit Launch at Whole Foods
September 6, 2017 10:09 AM Subscribe
"If you agitate cream enough, you will make whipped cream. Continue agitating it and skim off the liquid, and you will make butter. Put that your coffee, and you have now wasted a lot of energy to put cream into your coffee." Gizmodo considers the science and health claims behind bulletproof coffee.
I prefer plain old milk anyway. Cream is too rich.
posted by EmpressCallipygos at 10:40 AM on September 6, 2017 [1 favorite]
posted by EmpressCallipygos at 10:40 AM on September 6, 2017 [1 favorite]
I wonder if that's what I ended up with at this diner I went to in St. Louis - I noticed a small square of _something_ in my cream but it dissolved in the coffee. But unlike cream which is mostly homogenous, the butter left little oil specks dancing around on top of the coffee. Inoffensive otherwise.
...either that or I dodged food poisoning. It was a really good breakfast otherwise, and delightfully nerdy, right across the street from the chess hall of fame.
posted by Kyol at 10:46 AM on September 6, 2017
...either that or I dodged food poisoning. It was a really good breakfast otherwise, and delightfully nerdy, right across the street from the chess hall of fame.
posted by Kyol at 10:46 AM on September 6, 2017
The snark is strong with this one.
posted by k5.user at 11:01 AM on September 6, 2017 [1 favorite]
posted by k5.user at 11:01 AM on September 6, 2017 [1 favorite]
Bulletproof Coffee is available in four flavors: Original, Vanilla, Mocha, and with collagen protein. It has a suggested retail price of $4.99 per bottle.
A few weeks ago I saw a $5 can of plain, black coffee on the shelf at Target. Motherfucker, I can get a can of good beer for $2, I am not buying your $5 can of coffee unless it comes with a place to plug my phone in for an hour.
posted by uncleozzy at 11:02 AM on September 6, 2017 [47 favorites]
A few weeks ago I saw a $5 can of plain, black coffee on the shelf at Target. Motherfucker, I can get a can of good beer for $2, I am not buying your $5 can of coffee unless it comes with a place to plug my phone in for an hour.
posted by uncleozzy at 11:02 AM on September 6, 2017 [47 favorites]
and with collagen protein
Yes, because what your coffee really needs is shark fin.
posted by TheWhiteSkull at 11:08 AM on September 6, 2017 [2 favorites]
Yes, because what your coffee really needs is shark fin.
posted by TheWhiteSkull at 11:08 AM on September 6, 2017 [2 favorites]
Did not even stop a .22 caliber. Would not recommend.
posted by RobotHero at 11:10 AM on September 6, 2017 [53 favorites]
posted by RobotHero at 11:10 AM on September 6, 2017 [53 favorites]
4 Loco 9mm Russian Roulette Hazelnut Frappucino
posted by zippy at 11:17 AM on September 6, 2017 [11 favorites]
posted by zippy at 11:17 AM on September 6, 2017 [11 favorites]
The “bulletproof” in the name is tactical bullshit for fragile-masculinity sufferers, right?
posted by acb at 11:21 AM on September 6, 2017 [52 favorites]
posted by acb at 11:21 AM on September 6, 2017 [52 favorites]
Motherfucker, I can get a can of good beer for $2, I am not buying your $5 can of coffee unless it comes with a place to plug my phone in for an hour.
I....... hmm.
Brb, off to patent office.
Now available in iPhone and Android flavours!
posted by Leon at 11:40 AM on September 6, 2017 [8 favorites]
I....... hmm.
Brb, off to patent office.
Now available in iPhone and Android flavours!
posted by Leon at 11:40 AM on September 6, 2017 [8 favorites]
I have to admit I have wanted to try Bulletproof Coffee, but considering I'm vegan and can't really drink full-on caffeine (just being able to have half-caf anything after 22 years of not touching a cup of actual caffeinated coffee because heart palpitation reasons when I was young is an achievement), I guess I'll never know.
posted by Kitteh at 11:40 AM on September 6, 2017
posted by Kitteh at 11:40 AM on September 6, 2017
Egg? Nah. I skip directly to lard.
posted by Mr.Encyclopedia at 11:41 AM on September 6, 2017 [1 favorite]
posted by Mr.Encyclopedia at 11:41 AM on September 6, 2017 [1 favorite]
I put ice cream in my coffee.
posted by casarkos at 11:44 AM on September 6, 2017 [13 favorites]
posted by casarkos at 11:44 AM on September 6, 2017 [13 favorites]
I like my coffee crisp!
posted by TheWhiteSkull at 11:48 AM on September 6, 2017 [12 favorites]
posted by TheWhiteSkull at 11:48 AM on September 6, 2017 [12 favorites]
Put that your coffee, and you have now wasted a lot of energy...
Same can be said about milk, for which energy was extended to separate it from cream.
And then there's the small point that butter tastes and feels different from cream, because it is not cream. Would the author rather pour cream on their toast or have melted butter on it?
posted by zippy at 11:53 AM on September 6, 2017 [4 favorites]
Same can be said about milk, for which energy was extended to separate it from cream.
And then there's the small point that butter tastes and feels different from cream, because it is not cream. Would the author rather pour cream on their toast or have melted butter on it?
posted by zippy at 11:53 AM on September 6, 2017 [4 favorites]
I have to admit I have wanted to try Bulletproof Coffee
You're really not missing much. It tastes like butter and it tastes like coffee. You don't feel anything special afterwards, other than a tacky tongue.
The tech bro who started this whole bulletproof nonsense says that you need to buy his special beans for it to work its magic (not kidding). So maybe I'm just doing it wrong and could get the totally-real benefits if I sent him more money?
posted by FakeFreyja at 11:55 AM on September 6, 2017 [4 favorites]
You're really not missing much. It tastes like butter and it tastes like coffee. You don't feel anything special afterwards, other than a tacky tongue.
The tech bro who started this whole bulletproof nonsense says that you need to buy his special beans for it to work its magic (not kidding). So maybe I'm just doing it wrong and could get the totally-real benefits if I sent him more money?
posted by FakeFreyja at 11:55 AM on September 6, 2017 [4 favorites]
Putting MCT or coconut oil (for energy that's pretty much accessible right away) and/or butter (for energy that's available later) in your coffee makes sense for someone who's already keto-adapted. By itself, it's not going to save anyone's life. Also, Dave Asprey is a loon who went from working for a variety of dot-coms (including Citrix) to hawking coffee that's wildly overpriced, which he justifies via pseudoscience.
posted by Halloween Jack at 11:56 AM on September 6, 2017 [5 favorites]
posted by Halloween Jack at 11:56 AM on September 6, 2017 [5 favorites]
Vietnamese Egg Coffee beats the Norwegian style.
posted by CheapB at 12:10 PM on September 6, 2017 [2 favorites]
posted by CheapB at 12:10 PM on September 6, 2017 [2 favorites]
4 Loco 9mm Russian Roulette Hazelnut Frappucino
posted by zippy at 11:17 AM on September 6 [2 favorites +] [!]
With pumpin' spice
posted by chavenet at 12:23 PM on September 6, 2017 [7 favorites]
posted by zippy at 11:17 AM on September 6 [2 favorites +] [!]
With pumpin' spice
posted by chavenet at 12:23 PM on September 6, 2017 [7 favorites]
The idea of a globule of butter melting in the bottom of my coffee cup makes me wanna yak. I can't even stand to see separated coffee bean oil swirling on the surface of a cup of black coffee that's been reheated or sitting on that infernal burner for too long.
posted by xyzzy at 12:25 PM on September 6, 2017 [3 favorites]
posted by xyzzy at 12:25 PM on September 6, 2017 [3 favorites]
plz back the kickstarter for my new brand of tactical energy coffee for men, it's coffee mixed with a pureed ribeye steak
posted by prize bull octorok at 12:30 PM on September 6, 2017 [26 favorites]
posted by prize bull octorok at 12:30 PM on September 6, 2017 [26 favorites]
The idea of a globule of butter melting in the bottom of my coffee cup makes me wanna yak.
No, that's what they do with the tea in Tibet.
posted by TheWhiteSkull at 12:36 PM on September 6, 2017 [37 favorites]
No, that's what they do with the tea in Tibet.
posted by TheWhiteSkull at 12:36 PM on September 6, 2017 [37 favorites]
I wonder if that's what I ended up with at this diner I went to in St. Louis - I noticed a small square of _something_ in my cream but it dissolved in the coffee. But unlike cream which is mostly homogenous, the butter left little oil specks dancing around on top of the coffee. Inoffensive otherwise.
Sounds to me like you just had really good non homogenized cream. It should separate a bit.
posted by mikesch at 12:44 PM on September 6, 2017 [1 favorite]
Sounds to me like you just had really good non homogenized cream. It should separate a bit.
posted by mikesch at 12:44 PM on September 6, 2017 [1 favorite]
Fuck that, back my Kickstarter for Jesus Fucking Christ Bro Too Goddamned Manly Coffee, brewed with testosterone supplements in tactical grade titanium equipment through Kevlar filters and packaged in depleted uranium bottles that can be reused for survival in the wilderness or as munitions.
posted by ardgedee at 12:49 PM on September 6, 2017 [30 favorites]
posted by ardgedee at 12:49 PM on September 6, 2017 [30 favorites]
Maybe it's time for Duncan Hines to re-position itself as the fragile-masculinity counterpoint to Betty Crocker. Package in ammo cans or something, put bacon and caffeine and bits of rawhide in every box.
posted by uncleozzy at 12:53 PM on September 6, 2017 [6 favorites]
posted by uncleozzy at 12:53 PM on September 6, 2017 [6 favorites]
I think the fragile-masculinity cake mix is just going to package itself like a disgusting protein powder instead. Yum.
posted by mosst at 12:58 PM on September 6, 2017 [5 favorites]
posted by mosst at 12:58 PM on September 6, 2017 [5 favorites]
omg mancakes
posted by uncleozzy at 1:02 PM on September 6, 2017 [7 favorites]
posted by uncleozzy at 1:02 PM on September 6, 2017 [7 favorites]
It's only anecdotal, but it looks like the weight loss claims are false. [twitter link]
posted by under_petticoat_rule at 1:07 PM on September 6, 2017 [1 favorite]
posted by under_petticoat_rule at 1:07 PM on September 6, 2017 [1 favorite]
Fuck that, back my Kickstarter for Jesus Fucking Christ Bro Too Goddamned Manly Coffee, brewed with testosterone supplements in tactical grade titanium equipment through Kevlar filters and packaged in depleted uranium bottles that can be reused for survival in the wilderness or as munitions.
You laugh, but wrap those bottles in camouflage covers and get an ex-SEAL to do the commercials and you may as well order some wheelbarrows to carry the cash away.
posted by Halloween Jack at 1:12 PM on September 6, 2017 [18 favorites]
You laugh, but wrap those bottles in camouflage covers and get an ex-SEAL to do the commercials and you may as well order some wheelbarrows to carry the cash away.
posted by Halloween Jack at 1:12 PM on September 6, 2017 [18 favorites]
Disclaimer up front: I'm totally on board the keto train (have lost 60 lb in the last year) and drink a version of bulletproof coffee probably 4 days out of 7. I make it with butter and coconut oil and homogenize it into my coffee with a hand blender.
The "bulletproof" moniker came about because the MCT oil in the recipe really can give a person an energy rush, above and beyond the boost from the caffeine. When it works for you, it can amp you up enough to feel invincible. But not everyone is up for it: When I was first experimenting with bulletproof coffee it wired me so badly I actually couldn't tolerate it. Jitters, anxiety, weird sensations in my innards--it was a no go. This happened whether the MCTs came from purified liquid out of a bottle or from unprocessed coconut oil.
I tried it again a little while later (when I was about 30 lbs lighter) and found it much more tolerable. I drink it because it's way, WAY too easy to go overboard with heavy cream, which is different from butter and I think far more tasty. Interestingly, as I've lost even more weight, my taste for fat in my coffee is decreasing and for the first time in my life I'm actually choosing to drink coffee black sometimes.
Anyway: the whole notion of BPC actually has some merits, even if the guy who named it and has been promoting it comes across like your typical capitalist wanker.
posted by Sublimity at 1:14 PM on September 6, 2017 [10 favorites]
The "bulletproof" moniker came about because the MCT oil in the recipe really can give a person an energy rush, above and beyond the boost from the caffeine. When it works for you, it can amp you up enough to feel invincible. But not everyone is up for it: When I was first experimenting with bulletproof coffee it wired me so badly I actually couldn't tolerate it. Jitters, anxiety, weird sensations in my innards--it was a no go. This happened whether the MCTs came from purified liquid out of a bottle or from unprocessed coconut oil.
I tried it again a little while later (when I was about 30 lbs lighter) and found it much more tolerable. I drink it because it's way, WAY too easy to go overboard with heavy cream, which is different from butter and I think far more tasty. Interestingly, as I've lost even more weight, my taste for fat in my coffee is decreasing and for the first time in my life I'm actually choosing to drink coffee black sometimes.
Anyway: the whole notion of BPC actually has some merits, even if the guy who named it and has been promoting it comes across like your typical capitalist wanker.
posted by Sublimity at 1:14 PM on September 6, 2017 [10 favorites]
Several people who I know who've taken this up were people who previously drank their coffee sweetened, which seemed like kind of an apples-and-oranges sort of comparison of trying to figure out how it makes you feel and whether you lose weight while drinking it. Both in the sense of "well yes having less sugar might make you feel better" but also in the sense that, like, if the taste of this suits you enough better than the taste with milk/cream and no sugar... I mean, go for it? The brand marketing is obnoxious; the actual beverage is a deeply YMMV thing.
posted by Sequence at 1:21 PM on September 6, 2017 [1 favorite]
posted by Sequence at 1:21 PM on September 6, 2017 [1 favorite]
plz back the kickstarter for my new brand of tactical energy coffee for men, it's coffee mixed with a pureed ribeye steak
your ideas are intriguing to me and i wish to subscribe to your newsletter
posted by entropicamericana at 1:25 PM on September 6, 2017
your ideas are intriguing to me and i wish to subscribe to your newsletter
posted by entropicamericana at 1:25 PM on September 6, 2017
We, as a community, need to really get onboard with this tactical coffee thing.
posted by aramaic at 1:28 PM on September 6, 2017 [3 favorites]
posted by aramaic at 1:28 PM on September 6, 2017 [3 favorites]
Butter? Not sure how that helps the whiskey mix in. Fermented milk, on the other hand...
posted by Slackermagee at 1:29 PM on September 6, 2017 [1 favorite]
posted by Slackermagee at 1:29 PM on September 6, 2017 [1 favorite]
We, as a community, need to really get onboard with this tactical coffee thing.
Been done already, sorry. Been done more than once, even.
There really oughta be a Rule 34 for tactical crap.
posted by Anticipation Of A New Lover's Arrival, The at 1:39 PM on September 6, 2017 [2 favorites]
Been done already, sorry. Been done more than once, even.
There really oughta be a Rule 34 for tactical crap.
posted by Anticipation Of A New Lover's Arrival, The at 1:39 PM on September 6, 2017 [2 favorites]
Fuck that, back my Kickstarter for Jesus Fucking Christ Bro Too Goddamned Manly Coffee, brewed with testosterone supplements in tactical grade titanium equipment through Kevlar filters and packaged in depleted uranium bottles that can be reused for survival in the wilderness or as munitions.
Seems derivative. Needs Rocket Edition.
posted by Pogo_Fuzzybutt at 1:40 PM on September 6, 2017
Seems derivative. Needs Rocket Edition.
posted by Pogo_Fuzzybutt at 1:40 PM on September 6, 2017
I put ice cream in my coffee.
posted by casarkos at 13:44 on September 6 [4 favorites +] [!]
Affogato!
posted by fluttering hellfire at 1:48 PM on September 6, 2017 [9 favorites]
posted by casarkos at 13:44 on September 6 [4 favorites +] [!]
Affogato!
posted by fluttering hellfire at 1:48 PM on September 6, 2017 [9 favorites]
"If you agitate cream enough, you will make whipped cream. Continue agitating it and skim off the liquid, and you will make butter. Put that your coffee, and you have now wasted a lot of energy to put cream into your coffee."
That sounds familiar. Oh, right:
Bulletproof Coffee is just about the dumbest thing in the world. You want to add fat to your coffee, USE HEAVY CREAM. It's already liquid! It tastes like pudgy lil' angels from Heaven! Stop making things hard for yourself!
posted by leotrotsky at 2:01 PM on September 6, 2017 [4 favorites]
That sounds familiar. Oh, right:
Bulletproof Coffee is just about the dumbest thing in the world. You want to add fat to your coffee, USE HEAVY CREAM. It's already liquid! It tastes like pudgy lil' angels from Heaven! Stop making things hard for yourself!
posted by leotrotsky at 2:01 PM on September 6, 2017 [4 favorites]
Bulletproof coffee sounds like something the Alt-Right would drink.
posted by blue_beetle at 2:04 PM on September 6, 2017 [2 favorites]
posted by blue_beetle at 2:04 PM on September 6, 2017 [2 favorites]
Sorry, me and bodyguard bros already have a morning drink, it's Fight Milk TM
posted by 1f2frfbf at 2:25 PM on September 6, 2017 [9 favorites]
posted by 1f2frfbf at 2:25 PM on September 6, 2017 [9 favorites]
It's only anecdotal, but it looks like the weight loss claims are false
no way
posted by thelonius at 2:29 PM on September 6, 2017 [3 favorites]
no way
posted by thelonius at 2:29 PM on September 6, 2017 [3 favorites]
The “bulletproof” in the name is tactical bullshit for fragile-masculinity sufferers, right?
I was brought up that Real Men™ drank shitty black coffee washed down with cigarettes. KOWTOWING TO FLAVORS EMBRACES THE FEMININE, [DEROGATORY EPITHET REFLECTING ON YOUR LACK OF PROPER MASCULINITY]. FUCK YOUR UNICORN COFFEE. [/hamburger].
posted by Ogre Lawless at 2:36 PM on September 6, 2017 [3 favorites]
I was brought up that Real Men™ drank shitty black coffee washed down with cigarettes. KOWTOWING TO FLAVORS EMBRACES THE FEMININE, [DEROGATORY EPITHET REFLECTING ON YOUR LACK OF PROPER MASCULINITY]. FUCK YOUR UNICORN COFFEE. [/hamburger].
posted by Ogre Lawless at 2:36 PM on September 6, 2017 [3 favorites]
"I was brought up that Real Men™ drank shitty black coffee washed down with cigarettes."
I have done that with beer, at a party, when I grabbed the wrong bottle from the table. The one that everybody had been using as an ashtray.
posted by Hairy Lobster at 2:52 PM on September 6, 2017 [3 favorites]
I have done that with beer, at a party, when I grabbed the wrong bottle from the table. The one that everybody had been using as an ashtray.
posted by Hairy Lobster at 2:52 PM on September 6, 2017 [3 favorites]
I have periodically added about a teaspoon of ghee to my coffee in the morning. As near as I can tell it does definitely feel like it blunts the caffeine spike/rush and evens it out, and helps me feel less hungry until lunch as opposed to not using it, especially on days where I work out early in the am. It isn't that surprising. People have been adding butter to coffee for a long time for different reasons. Given how many ways people have found to complicate the brewing process it's hardly that pretentious or silly that this is on the market. If the first 4-10 hours of your day are dependent on not fucking up one thing, you'd also likely spend a little extra time to see if there were ways to make it better. But the nuanced details of Bulletproof coffee just smell like marketing bullshit for the same people that spend too much on speaker cables.
posted by docpops at 3:13 PM on September 6, 2017 [2 favorites]
posted by docpops at 3:13 PM on September 6, 2017 [2 favorites]
Sorry, me and bodyguard bros already have a morning drink, it's Fight Milk TM
Dude. You forgot the first rule of Fight Milk...
posted by Halloween Jack at 4:57 PM on September 6, 2017 [6 favorites]
Dude. You forgot the first rule of Fight Milk...
posted by Halloween Jack at 4:57 PM on September 6, 2017 [6 favorites]
hahaha
1f2frfbf - i'm gonna call whisky Fight Milk from now on
posted by lapolla at 5:01 PM on September 6, 2017 [6 favorites]
1f2frfbf - i'm gonna call whisky Fight Milk from now on
posted by lapolla at 5:01 PM on September 6, 2017 [6 favorites]
While whiskey may help you get your fight on, true Fight MilkTN has more super secret ingredients to help you get your fight on TO THE MAX.
posted by 1f2frfbf at 5:16 PM on September 6, 2017 [1 favorite]
posted by 1f2frfbf at 5:16 PM on September 6, 2017 [1 favorite]
Butter? That's for wimps. Cheese is where it is at.
posted by Ashwagandha at 5:19 PM on September 6, 2017 [1 favorite]
posted by Ashwagandha at 5:19 PM on September 6, 2017 [1 favorite]
Butter? That's for wimps. Cheese is where it is at.
Is that a feta-chino?
posted by device55 at 5:41 PM on September 6, 2017 [8 favorites]
Is that a feta-chino?
posted by device55 at 5:41 PM on September 6, 2017 [8 favorites]
I sometimes put coconut oil in my coffee, not because I care about any supposed health benefits but because I think it tastes good. So take that, haters!
posted by zardoz at 5:49 PM on September 6, 2017
posted by zardoz at 5:49 PM on September 6, 2017
You blend this, you drink this, and from my understanding your third eye opens, you no longer yearn for the earthly delights of food, and all your fat flies out.
I think I love this person.
posted by Salamander at 6:56 PM on September 6, 2017 [4 favorites]
I think I love this person.
posted by Salamander at 6:56 PM on September 6, 2017 [4 favorites]
Why not just go with coffee flavored synthetic ballistics gelatin?
posted by Nanukthedog at 7:01 PM on September 6, 2017 [4 favorites]
posted by Nanukthedog at 7:01 PM on September 6, 2017 [4 favorites]
Why not just go with coffee flavored synthetic ballistics gelatin?
See, this is the kind of thing I'm talking about.
posted by aramaic at 8:01 PM on September 6, 2017 [1 favorite]
See, this is the kind of thing I'm talking about.
posted by aramaic at 8:01 PM on September 6, 2017 [1 favorite]
Then there’s MCT oil, which Bulletproof claims will help you think better and lose weight.
I mean, the oil I exude is precious and life-giving (as are all of my bodily effluvia, trust me, I know), but I have not licensed that shit to these overcompensating makers of No-Homo Macchiatos, do not fuck with my personal brand
posted by middleclasstool at 8:07 PM on September 6, 2017 [9 favorites]
I mean, the oil I exude is precious and life-giving (as are all of my bodily effluvia, trust me, I know), but I have not licensed that shit to these overcompensating makers of No-Homo Macchiatos, do not fuck with my personal brand
posted by middleclasstool at 8:07 PM on September 6, 2017 [9 favorites]
"I just ambushed you with a cup of coffee!" Said Bobby De Niro to Sean Bean in Ronin. Now that's tactical coffee.
posted by valkane at 8:35 PM on September 6, 2017 [5 favorites]
posted by valkane at 8:35 PM on September 6, 2017 [5 favorites]
In this part of the world, the local coffee is roasted in butter (or more typically, margarine). It's delicious.
posted by destrius at 10:16 PM on September 6, 2017 [2 favorites]
posted by destrius at 10:16 PM on September 6, 2017 [2 favorites]
How long until we get to the point where I can just straight eat butter right from the stick? Someone wake me up when we get there, yeah?
posted by under_petticoat_rule at 10:28 PM on September 6, 2017 [1 favorite]
posted by under_petticoat_rule at 10:28 PM on September 6, 2017 [1 favorite]
How long until we get to the point where I can just straight eat butter right from the stick?
In high school, as a class project, some friends made a television commercial for butter which featured this.
posted by XMLicious at 11:36 PM on September 6, 2017 [2 favorites]
As near as I can tell it does definitely feel like it blunts the caffeine spike/rush and evens it out, and helps me feel less hungry until lunch as opposed to not using it,
While I don't add it directly into coffee, nowadays I do drink my morning coffee with either peanut butter or poor man's butter (avocado) toast. The same effect (less hungry, better brain performance) happens. But, according to the bulletproof coffee guy, it seems it has to be butter since it has that MCT property and both PB and avocado lack that. But it works for me.
When I began adding a fat to my breakfast, it was plain while milk Greek yogurt and it gradually changed to avocado and then sometimes I subbed PB. I forgot the exact sequence of thoughts that led me to start the fat in the morning thing. I want to say I came up with it all on my own, but I can't since I had read about bulletproof coffee by that time. So, maybe the marketing does work, but I did it wrong?
posted by FJT at 1:38 AM on September 7, 2017
While I don't add it directly into coffee, nowadays I do drink my morning coffee with either peanut butter or poor man's butter (avocado) toast. The same effect (less hungry, better brain performance) happens. But, according to the bulletproof coffee guy, it seems it has to be butter since it has that MCT property and both PB and avocado lack that. But it works for me.
When I began adding a fat to my breakfast, it was plain while milk Greek yogurt and it gradually changed to avocado and then sometimes I subbed PB. I forgot the exact sequence of thoughts that led me to start the fat in the morning thing. I want to say I came up with it all on my own, but I can't since I had read about bulletproof coffee by that time. So, maybe the marketing does work, but I did it wrong?
posted by FJT at 1:38 AM on September 7, 2017
destrius: "In this part of the world, the local coffee is roasted in butter (or more typically, margarine). It's delicious."
Wait what? What part of the world is this of which you speak? Or is it really .... heaven?
posted by chavenet at 10:40 AM on September 7, 2017 [1 favorite]
Wait what? What part of the world is this of which you speak? Or is it really .... heaven?
posted by chavenet at 10:40 AM on September 7, 2017 [1 favorite]
How long until we get to the point where I can just straight eat butter right from the stick?
Wait, so we're not supposed be doing that? Because that's how I discovered that drinking hot coffee with a pat of cold salted butter in your mouth tastes AMAZING. I think it's the creaminess + the same idea behind salting bad coffee.
posted by yeahlikethat at 12:39 PM on September 7, 2017
Wait, so we're not supposed be doing that? Because that's how I discovered that drinking hot coffee with a pat of cold salted butter in your mouth tastes AMAZING. I think it's the creaminess + the same idea behind salting bad coffee.
posted by yeahlikethat at 12:39 PM on September 7, 2017
I think the fragile-masculinity cake mix is just going to package itself like a disgusting protein powder instead. Yum.
Soylent is the fragile-masculinity Slimfast.
posted by emkelley at 1:59 PM on September 7, 2017 [4 favorites]
Soylent is the fragile-masculinity Slimfast.
posted by emkelley at 1:59 PM on September 7, 2017 [4 favorites]
I skip the butter and go straight for the smoked salmon.
posted by EXISTENZ IS PAUSED at 3:35 PM on September 7, 2017 [1 favorite]
posted by EXISTENZ IS PAUSED at 3:35 PM on September 7, 2017 [1 favorite]
Huh. I've heard about adding butter to coffee as a backcountry technique to get more calories for long distance trekking, and I guess it shouldn't be surprising that someone's gone and made a proprietary version.... but.... wow.
posted by HMSSM at 10:47 PM on September 7, 2017
posted by HMSSM at 10:47 PM on September 7, 2017
This summer I saw a tent at a night market that said something like, "Lose weight by drinking coffee!!!!" Was that this, or another brand running with the same idea? Putting it into actual stores is more legitimacy than I'd have expected it to get.
posted by RobotHero at 9:38 AM on September 8, 2017
posted by RobotHero at 9:38 AM on September 8, 2017
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posted by Splunge at 10:34 AM on September 6, 2017 [2 favorites]