Why can't I profit from all these Limes?
October 23, 2019 2:14 PM Subscribe
"New reporting underlines how the scooter boom has proven popular with consumers and investors alike, but remains far from having a sustainable business model." The scooter boom is hot with fundraising, and people who believe that they're the future of urban transit, but a reports in The Information (Paywalled) shows that Lime is losing $300 million on revenues of $420 million. Why? Part of the problem is that their scooters don't last long enough to make a profit. How long do they last? About 28 days, at least in Louisville.
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