September 5, 2002
9:50 AM Subscribe
What's happened to advertising? Ads used to be straightforward. You could look at an ad and know just what they wanted you to buy and why . Have we become so cynical that being told the product and its benefits is no longer sufficient? Ads now range from the surreal to perplexing. Is the future of advertising a series of short films that have little to nothing to do with the product?
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