The Ultimate Search for the Ultimate Treasure
April 3, 2006 4:25 PM Subscribe
In the ancient year 1982, Atari tried an unusual promotion strategy for their SwordQuest series of games. Using clues found in the included comic books, players competed for a chance to win actual jewel-encrusted treasures [geocities link] worth tens of thousands of dollars apiece. The competitions for the first two titles (Earthworld and Fireworld) were held, and the winners took home their gaudy prizes, but then came the infamous console crash. The third contest (Waterworld) was cancelled, the fourth game (Airworld) was never officially produced, the promotion was called off, and to this day, no one knows for certain the fate of the remaining treasures.
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