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April 11, 2007 4:16 PM   Subscribe

Click trough Household Magazine, from 1951 Brought to you from the world of The Swank Pad
posted by edgeways (15 comments total)
 
Nice, edgeways! It's true, the 50's were really weird. Some seriously twisted psychological shit going on in some of those ads.
posted by flapjax at midnite at 4:39 PM on April 11, 2007


Very nice. I have to say in spite of the ads being odd, I like how they have creativity and edge to them. Ads these days don't seem to have that... it's like they're done by a comittee of 60 people.
posted by zek at 5:19 PM on April 11, 2007


It's always fun to look at the old stuff... but the website's comments are a bit, shall we say, oh.... stupid?
posted by HuronBob at 5:23 PM on April 11, 2007


I don't think your terribly far off zak. A month or so ago I was listening to the radio a former ad man was talking about the process and it was... surreal. In a campaign for some sort of... soda?... they essentially eliminated having any kids who where black shown around a swimming pool because someone asked, "do black people swim?", and this was one stage in what seemed to be an endless series of committees.
posted by edgeways at 5:24 PM on April 11, 2007


"Click trough" — sounds retro. Me want!
posted by rob511 at 5:27 PM on April 11, 2007


what is the obsession in those ads with equating girdles and teenagedom?
posted by nerdcore at 5:36 PM on April 11, 2007


Just FYI, you can roughly convert 1951 prices to 2007 by multiplying by 7.83 (source). I had to see if that $11.75 trip to San Francisco was such a good deal.
posted by zek at 5:40 PM on April 11, 2007


HuronBob is correct on both counts.

I liked the mid-century pad as illustrated. A bit more forward-thinking than the retro Victorian stuff in plan books today.
posted by maxwelton at 7:09 PM on April 11, 2007


Er. To be clear, by "pad" I'm talking about the house, not the Kotex ad.
posted by maxwelton at 7:10 PM on April 11, 2007


The subject matter of the website is cool, though I want more than just the ads. The website itself is the suck as far as design. So much potential, and so little follow through...
posted by Eekacat at 7:37 PM on April 11, 2007


but the website's comments are a bit, shall we say, oh.... stupid?

They're trying really, really hard to be James Lileks, but they're not very good at it.
posted by mendel at 5:54 AM on April 12, 2007


I too enjoyed the ads, but found the commentary grating.

Why must people on these websites act like they're writing for Mad magazine? Leave the snarking for the discussion boards.
posted by Dr-Baa at 1:00 PM on April 12, 2007


I've never met Swanky, but I know him from the Tiki Central forums where he's contributed a whole bunch of great vintage ephemera, as well as some truly fascinating urban archaeology.

Also, those of you who're criticizing his caption-writing and web-design skills may be interested in reading his response to your negative comments.
posted by MrBaliHai at 2:04 PM on April 13, 2007


Thanks for posting the Swank Pad guy's response, MrBaliHai. He came across as evenhanded and likeable: I think he explained himself well. I noticed you posted a reply to his comment, which I'll take the liberty of reposting here for those MeFiers who might be interested:

MrBaliHai: Now you know why I don’t waste my time posting anything at MetaFilter any longer. No matter how much effort I would put into crafting a post, some asshat would pop up in the comments and complain about some aspect of it. It’s like being at a convention of armchair quarterbacks.
Comment left on April 13, 2007 @ 2:09 pm


One thing, though, you'd probably have to admit that (at the very least) MeFi is responsible for adding the word "asshat" to your vocabulary. ;-)

BTW, I've been checking out some of your posts from back when you were a happy FPPer: some nice stuff there! I'm finding some of your music posts of particular interest.
posted by flapjax at midnite at 5:21 PM on April 13, 2007


MeFi is responsible for adding the word "asshat" to your vocabulary

As well as "GYOBF" -- advice which I obviously took to heart.
posted by MrBaliHai at 6:42 AM on April 14, 2007


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