Inside industrial design
November 22, 2007 12:36 PM   Subscribe

The birth of a gadget. [Wired]
posted by WPW (6 comments total)
Birth of a shameless plug is more like it.
posted by 45moore45 at 12:39 PM on November 22, 2007

Fascinating process. Hideous product.
posted by majick at 12:55 PM on November 22, 2007

I like Penny and all, but I'm not sure I want to see the video.
posted by 517 at 1:06 PM on November 22, 2007 [2 favorites]

Design consultancies start with a series of "contextual inquiries" to see what's going on in the target consumer's work or home environment.

Heh, so there are actually people out there using contextual design. WOSH!
posted by Foci for Analysis at 1:58 PM on November 22, 2007

Heh, I agree the device is pretty stupid. Lots of expensive hard drives already have multiple interfaces, and you can always just make various types of adapters.
posted by delmoi at 7:18 PM on November 22, 2007

Yes,.. and....?

The Frog PR machine describes orthodox process to create mundane artifact.
posted by marvin at 9:31 PM on November 22, 2007

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