April 16, 2009 6:55 AM   Subscribe

I so wish I could say this was Bio Rad, but it seems like it's another one of those 'nerdy organization with a super narrow niche market makes a broadly viral video to try and get some exposure, despite it not being actually funny.'

Oh well, I'll call it Bio Rad anyways just so I can use the word.
posted by CharlesV42 at 7:46 AM on April 16, 2009

PCR is used in a very large number of fields. I don't think I'd describe it as a "super narrow niche market."

Also, the company Bio-Rad has been around for a very long time.

Of course now I have YMCA stuck in my head and it could be a long, long day.
posted by sciencegeek at 7:53 AM on April 16, 2009

This is great.
The Hox rap in CharlesV42's link is even better.
I never miss the lab, but now I do. Sigh.
Back to the TPS reports...
posted by Methylviolet at 8:39 AM on April 16, 2009

The Hox rap in CharlesV42's link is even better.
That's a total diss against helix-loop-helix regulatory factors. They'd have themselves a war if I had any skillz whatsoever.
posted by nowonmai at 9:13 AM on April 16, 2009

Looks like Roche is making a better appeal to my musical taste, although I'm not currently in the market for a robot to stare at cultured cells for me. This touching power ballad probably has the best lyrics of all of these.
posted by nowonmai at 3:00 PM on April 18, 2009

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