How's this for viral marketing?
December 26, 2000 10:28 PM Subscribe
How's this for viral marketing? In order to promote their weblog feature, Xanga.com created a weblogger. Last week, many Geocities users received the same message (included inside) from "Bianca Broussard", in which she says, "I was noticing your writing style, and I think the weblog format might really work well for you." They actually created a fictional person and gave her a blog with over a month of entries. Pretty sneaky...
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