SubscribeWhen did you realize that home cooked food is also a brand and maybe a stronger one than even a McDonalds or a Pizza Hut?
Till one is 25-30 years old, you can eat anywhere, but after that home cooked food is what suits the the stomach and health. Our clients now send water along with their tiffins.Till one is 25-30 years old, you can eat anywhere, but after that home cooked food is what suits the the stomach and health. Our clients now send water along with their tiffins.
And what a process it is -- despite the complexity, the 5,000 tiffinwallahs make a mistake only about once every two months, according to Ragunath Medge, 42, president of the Mumbai Tiffinmen's Association.Forbes article, "Fast Food," from 1998.
That's one error in every 8 million deliveries, or 16 million if you include the return trip.
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But why don't they just bring their lunch with them?
posted by loquacious at 2:03 AM on February 2, 2007