flapjax at midnite: "They're fucking SWEDISH"
flapjax at midnite: "their active support of a disgustingly sexist oligarchic regime."
Ikea Group, one of the many branches in the company’s complicated corporate structure, said it had produced the catalogue for a Saudi franchisee outside the group. [emphasis added]
“We are now reviewing our routines to safeguard a correct content presentation from a values point-of-view in the different versions of the IKEA Catalogue worldwide”
"We should have reacted and realized that excluding women from the Saudi Arabian version of the catalogue is in conflict with the IKEA Group values."
Like, is it worse to airbrush women out of Saudi Arabian media or to airbrush the existing women in media into boneless doe-eyed sex puppets, as happens here?
"Inter IKEA Systems B.V., the worldwide IKEA Franchisor, regrets what has happened and understands that people are upset.
We have, during the course of the day, been in dialogue with Al Sulaiman, our franchisee operating IKEA stores in Saudi Arabia. It is not the local franchisee that has requested the retouch of the discussed pictures. The mistake happened during the work process occurring before presenting the draft catalogue for IKEA Saudi Arabia. We take full responsibility for the mistakes made.
We have reviewed several of the discussed pictures, for example the women in front of the bathroom mirror and the female designer of the PS2012 design collection. Those pictures could very well have been included in the Saudi Arabian catalogue.
We will naturally review our routines and working process, to ensure that this will not happen again. We deeply regret that mistakes have been made in this instance.
Ulrika Englesson Sandman Inter IKEA Systems B.V. "
« Older It’s a good story because of the Vatican’s prover... | David Corio has been photograp... Newer »
This thread has been archived and is closed to new comments
Buy a Shirt