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All I do is photoshop / I don't need a reason
September 1, 2013 9:05 PM   Subscribe

Dizzee Rascal's new music video "I Don't Need A Reason" is probably the most giffable video ever made.
posted by boo_radley (28 comments total) 33 users marked this as a favorite

 
Ha! Awesome.
posted by Sys Rq at 9:13 PM on September 1, 2013


Excellent, tho it felt somewhat incomplete without a Nicki Minaj cameo.
posted by gnutron at 9:16 PM on September 1, 2013 [3 favorites]


oh wow, the same production company made Gesaffelstein's Pursuit video, which is also pretty awesome
posted by boo_radley at 9:46 PM on September 1, 2013 [5 favorites]


On one hand, using the aesthetic of the animated gif to create a series of interesting loops is a fantastic concept (Pineapple guy is my fav)

On the other hand I got kinda distracted trying to figure out which Stately Home/Palace they're supposed to be in. /arthistorynerdfail
posted by The Whelk at 9:52 PM on September 1, 2013 [5 favorites]


That's a mesmerizing video. And I love Dizzee Rascal. Good find.
posted by triggerfinger at 9:57 PM on September 1, 2013


The pineapple guy loop is in reverse.

My fav is the guy behind Dizzee at around 1:52.

Mesmerizing indeed! I wonder how this was done and how many takes it took. I bet it was a total pain in the ass.
posted by ashbury at 10:05 PM on September 1, 2013 [1 favorite]


I feel like I've seen this part before.
posted by orme at 10:10 PM on September 1, 2013 [6 favorites]


Whelk: Obviously a Georgian pile in the same mode as Blenheim Palace, with the formal gardens to boot, but on a much smaller scale. There must be a dozen, or perhaps dozens, of candidates....
posted by dhartung at 10:58 PM on September 1, 2013


Yeah English-in-design, not French, I swear I've seen that sleeping lion before, argh this is gonna keep me up.
posted by The Whelk at 11:09 PM on September 1, 2013


Nice reference at about the 2 minute mark.
posted by m0nm0n at 11:12 PM on September 1, 2013 [4 favorites]


Oh damn orme beat me to it.
posted by m0nm0n at 11:14 PM on September 1, 2013


Seems like a good time to relive REM's Imitation of Life.
posted by mantecol at 11:29 PM on September 1, 2013 [3 favorites]


I'm no expert in Tudor architecture but in my opinion that appears to be a Medici lion. That leads me to believe that the video was filmed in Alupka Palace in the Crimean mountains. Alupka Palace features three pairs of such lions.I believe construction was started in 1828 by English architect Edward Blore.

The song itself very reminiscent of On To The Next One produced by Swizz Beats.
posted by Ad hominem at 11:42 PM on September 1, 2013 [3 favorites]


Great fun, cheers!
posted by turbid dahlia at 11:51 PM on September 1, 2013


Despite living on the internet, animated gifs drive me mad (I can't not look at them, and they are almost never interesting enough to be worth looking at).

This, however, was awesome.
posted by GrumpyDan at 11:57 PM on September 1, 2013


boo_radley: "oh wow, the same production company made Gesaffelstein's Pursuit video , which is also pretty awesome"

Brillliant. Never heard it before! Cheers!
posted by Samizdata at 12:02 AM on September 2, 2013 [1 favorite]



Despite living on the internet, animated gifs drive me mad (I can't not look at them, and they are almost never interesting enough to be worth looking at).


You need to move to a weirder part of the internet. I've invested in some prime real estate on the outskirts of Uncanny Valley, myself, and the gifs are breathtaking.

(I love this.)



I feel like I've seen this vimeo part before.


SIKE! That's the wrong number.

OOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO
posted by louche mustachio at 12:42 AM on September 2, 2013 [1 favorite]


So where are they? WHERE ARE THE GIFS
posted by Potomac Avenue at 5:31 AM on September 2, 2013 [2 favorites]


So where are they? WHERE ARE THE GIFS

The GIFS...they're coming from inside the video!
posted by straight at 9:48 AM on September 2, 2013 [7 favorites]


Despite living on the internet, animated gifs drive me mad (I can't not look at them, and they are almost never interesting enough to be worth looking at).

This, however, was awesome.


Yes. And thank you for saying "animated GIF’s".
posted by bongo_x at 10:24 AM on September 2, 2013


Actually, I can not look at them, but I still hate them and they’re never interesting. They’re the internet equivalent of a child screaming an unfunny joke at you when you’re having a conversation.
posted by bongo_x at 10:27 AM on September 2, 2013


Naughty Dizzee! Lov eet.

Some people call him bonkers, you know.
posted by glasseyes at 11:43 AM on September 2, 2013


ahem! by sike perhaps you intend psych?
posted by glasseyes at 11:48 AM on September 2, 2013 [1 favorite]


I can't find a clip online (nor an animated gif) but the bit where he's playing with cup and ball is a lift from a really great moment in the 1944 Henry V film.
posted by mjg123 at 2:37 PM on September 2, 2013


So where are they? WHERE ARE THE GIFS

Production of said .gifs is probably stymied somewhat by the fact that a lot of the shots have a really really slow zoom in during the loop, which means that even in the 0.5-1 second it takes for the scene to repeat the overall image has changed subtly and won't loop seamlessly. It's like the producers of the video wanted to torment the .gif makers.
posted by komara at 4:58 PM on September 2, 2013


Colleen Moore Lives!
posted by droplet at 5:31 PM on September 2, 2013 [2 favorites]


ahem! by sike perhaps you intend psych?


If I intended "psych." I would have said "psych."

Occasionally, I will affect satirical or colloquial misspelling for atmosphere or comedic effect.

For instance instead of saying "hey, guys" I will say "HAY GUISE" even though I am not in fact talking about concealing oneself with dried grasses, but am attempting to use a common form of internet slang to invoke a particular reaction from the audience, one that is commonly known as "lol."
posted by louche mustachio at 2:42 AM on September 3, 2013 [1 favorite]


There was a Summer Camp video a couple of years ago with the same concept.

This takes it to a new level though.
posted by PJMcPrettypants at 3:46 PM on September 3, 2013 [1 favorite]


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