Watching Team Upworthy Work Is Enough to Make You a Cynic. Or Not.
March 26, 2014 8:15 AM Subscribe
Watching a curator crank out headlines is a bizarre experience, insofar as it’s almost indistinguishable from watching people toss out parodies of Upworthy headline styles—either way, the mind runs immediately to stock phrases like “you’ll never believe,” “you’d be wrong,” or “everything wrong with [topic] in one [piece of content].”Nitsuh Abebe visits the Upworthy offices.
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