The Russian satellite that so alarmed America, Sputnik I, went into orbit on the 4th of October, 1957. One month later, Herb Caen, a journalist working for the San Francisco Chronicle, wrote that the mad young bohemians hanging around North Beach espresso bars were as 'far out' as Sputnik, and he re-labelled the beats as 'beatniks'. From that time, the Soviet suffix 'nik' came to be added to anything that smelt of 'un-American activities'. To quote James Campbell again, 'the suffix waved an unwashed hand in the direction of beardedness, idleness, hoboism, non-patriotism, and the ultimate, communism.' But interestingly, the term 'Beatnik' also went hand in hand with the commercialisation of the Beats, rebellion as commodity - 'Beatnik' turned 'beat' into marketable kitsch.
Although they had appropriated the original beat word from black jazz musicians, the Beats disliked their word being further appropriated and mutated. Ginsberg wrote to the New York Times objecting to 'the foul word beatnik' and saying that 'if beatniks and not illuminated Beat poets overrun this country, they will have been created not by Kerouac but by industries of mass communication which continue to brainwash man.' This was in 1959, and by then weekend beats were everywhere, mouthing 'Like wow, crazy man, dig it, and what a gas'. Kerouac was confused and nauseated by the whole thing. Rexroth resigned as father figure of the Beats. Already disenchanted with Kerouac's role in the mass media and Ginsberg's penchant for publicity stunts like reading his poetry naked, Rexroth was disgusted that a dissident movement was once again being co-opted and the 'anarchist essence of beat was being siphoned off and used to fuel the same old superstructure.'
Magazines were full of pictures or caricatures of beatniks, poetry book in hand, loose-fitting hooped t-shirt, beret, sunglasses and goatee beard for the boys; heavy eye make-up, hair cropped and oversize sweaters for the girls. The ultimate insult must have been this ad in The Village Voice: RENT GENUINE BEATNIKS. Badly groomed but brilliant. Male and female. $40 per night (Bongo drums and guitars extra).
Pravda also published a description of Sputnik's orbit to help people watch it pass. The article failed to mention that the light seen moving across the sky was the spent booster rocket's second stage, which was in roughly same orbit, Chertok said.
The tiny orbiter was invisible to the naked eye.
I do not believe that this generation of Americans is willing to resign itself to going to bed each night by the light of a Communist moon.
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posted by blahblahblah at 9:53 PM on September 30, 2007