Life Lock's CEO Identity Stolen
May 28, 2008 1:19 PM Subscribe
Life Lock CEO's Identify Stolen Remember all those commercials recently tell us to steal Life Lock's CEO Todd Davis' Identity? Well seems as though someone did.
The funny thing is when he found his identity thief, he sent thugs over to the thief's home and forced the guy to sign a confession. Which is inadmissible in court.
Now, if LifeLock will send out thugs on my behalf, I just might consider signing up.
posted by jabberjaw at 1:23 PM on May 28, 2008
Now, if LifeLock will send out thugs on my behalf, I just might consider signing up.
posted by jabberjaw at 1:23 PM on May 28, 2008
Metafilter: send out thugs on my behalf, I just might consider signing up
posted by CynicalKnight at 1:29 PM on May 28, 2008 [5 favorites]
posted by CynicalKnight at 1:29 PM on May 28, 2008 [5 favorites]
"We went to our database and it appears that dozens of people are using your Social Security number -- including a guy named Joe Blow in Carson City, a man on 123 Fake St., and Jabba T. Hutt," Lauer pointed out.
posted by Armitage Shanks at 1:35 PM on May 28, 2008
posted by Armitage Shanks at 1:35 PM on May 28, 2008
Remember all those commercials recently tell us to steal Life Lock's CEO Todd Davis' Identity?
No.
posted by !Jim at 1:39 PM on May 28, 2008
No.
posted by !Jim at 1:39 PM on May 28, 2008
No.
It's advertised to the lowest common denominator demographic (scam the stupid.) USA Today and that sort of shit. I would never have seen it if I didn't make a point of occasionally seeing what bullshit they're shoveling to the masses.
posted by TheOnlyCoolTim at 1:52 PM on May 28, 2008
It's advertised to the lowest common denominator demographic (scam the stupid.) USA Today and that sort of shit. I would never have seen it if I didn't make a point of occasionally seeing what bullshit they're shoveling to the masses.
posted by TheOnlyCoolTim at 1:52 PM on May 28, 2008
I would never have seen it if I didn't make a point of occasionally seeing what bullshit they're shoveling to the masses.
How unpleasant. Couldn't you employ a lower class person to do that for you and report back?
posted by Armitage Shanks at 2:00 PM on May 28, 2008 [45 favorites]
How unpleasant. Couldn't you employ a lower class person to do that for you and report back?
posted by Armitage Shanks at 2:00 PM on May 28, 2008 [45 favorites]
I think this in appropriate thread in which to state that I am me, would appreciate if everyone would stop accusing me of being someone else. Thank you.
posted by BrooklynCouch at 2:02 PM on May 28, 2008 [4 favorites]
posted by BrooklynCouch at 2:02 PM on May 28, 2008 [4 favorites]
I heard about this before I ever saw one of the commercials. Didn't this happen last year as well? Seems like it's just hitting the news because of the lawsuit.
posted by Eideteker at 2:21 PM on May 28, 2008
posted by Eideteker at 2:21 PM on May 28, 2008
Greetings BrokenCouch. It is I who am Mister_A, and I should like to inform you that you have become the winner of the Latvian Internet Lottery a famous and rather lucrative sum of $1,000,000.
posted by Mister_A at 2:22 PM on May 28, 2008 [1 favorite]
posted by Mister_A at 2:22 PM on May 28, 2008 [1 favorite]
BWAHAHAHAHAHAHAHAHA!
posted by EatTheWeek at 2:28 PM on May 28, 2008
posted by EatTheWeek at 2:28 PM on May 28, 2008
It's advertised to the lowest common denominator demographic (scam the stupid.)
You may wish to rephrase this statement. I've seen them on bus benches in Long Beach and South LA; this is a "poor" working class demographic, not a "stupid" one.
posted by Brocktoon at 2:29 PM on May 28, 2008
You may wish to rephrase this statement. I've seen them on bus benches in Long Beach and South LA; this is a "poor" working class demographic, not a "stupid" one.
posted by Brocktoon at 2:29 PM on May 28, 2008
According to the NYTimes, Life-Lock got millions in funding for Goldman-Sachs, and has the CFO of Google on their board. And their "product" is about as effective as Airborne. More like scam the rich.
posted by Potsy at 2:38 PM on May 28, 2008
posted by Potsy at 2:38 PM on May 28, 2008
Mister_A,
BrokenCouch had an accident when delivering diplomatic documents to the Prussia Embassy in Siam and is not available. You can read about the air crash Mr. Couch was involved in at this link.
As Mr Couch's last surviving relative, you stand to inherit the fortune he earned by selling arms to pirates in Saskatchewan.pirates in Saskatchewan.
Please semd me your bank account numbers so we can sort this all out.
posted by Deep Dish at 2:41 PM on May 28, 2008
BrokenCouch had an accident when delivering diplomatic documents to the Prussia Embassy in Siam and is not available. You can read about the air crash Mr. Couch was involved in at this link.
As Mr Couch's last surviving relative, you stand to inherit the fortune he earned by selling arms to pirates in Saskatchewan.pirates in Saskatchewan.
Please semd me your bank account numbers so we can sort this all out.
posted by Deep Dish at 2:41 PM on May 28, 2008
Also, I should point out that the NYTimes article I just linked to explains exactly how to do what Life-Lock does, yourself, for free.
posted by Potsy at 2:48 PM on May 28, 2008
posted by Potsy at 2:48 PM on May 28, 2008
How unpleasant. Couldn't you employ a lower class person to do that for you and report back?
Ever looked at a USA Today, a Time, or a NY Post? I'm talking about these sort of lowest common denominator with a 2nd grade level of biased discourse and misinformation. They're effectively making a concerted effort to keep America dumb.
posted by TheOnlyCoolTim at 2:53 PM on May 28, 2008
Ever looked at a USA Today, a Time, or a NY Post? I'm talking about these sort of lowest common denominator with a 2nd grade level of biased discourse and misinformation. They're effectively making a concerted effort to keep America dumb.
posted by TheOnlyCoolTim at 2:53 PM on May 28, 2008
Wow, the behavior with a fraud alert on your file (call a pre-specified number to verify before issuing credit) is so obviously the logical behavior that I am astonished that everyone doesn't have it all the time. I kinda want to bug my legislators to mandate it.
posted by a robot made out of meat at 2:55 PM on May 28, 2008 [2 favorites]
posted by a robot made out of meat at 2:55 PM on May 28, 2008 [2 favorites]
Oh, that Life Lock. I was thinking of the one where you stick someone in the trunk of your car.
But then, I do identity theft the old school way.
posted by quin at 2:58 PM on May 28, 2008 [1 favorite]
But then, I do identity theft the old school way.
posted by quin at 2:58 PM on May 28, 2008 [1 favorite]
Sorry to disappoint you, TheOnlyCoolTim, but neither Time nor USAT are read by the "lower class" My guess is that many people reading this subscribe to Time (or their friends or parents do). USAT's demographic is not much lower. So you might want to reconsider your theory of stupidity.
posted by BrooklynCouch at 3:01 PM on May 28, 2008
posted by BrooklynCouch at 3:01 PM on May 28, 2008
They're effectively making a concerted effort to keep America dumb.
Here's a USA Today op-ed on the Iraq war. How many newspapers were willing to call it like that two years ago?
posted by Armitage Shanks at 3:05 PM on May 28, 2008
Here's a USA Today op-ed on the Iraq war. How many newspapers were willing to call it like that two years ago?
posted by Armitage Shanks at 3:05 PM on May 28, 2008
Oh wow. I just saw one of this guy's ads for the first time this morning, in an October 2007 copy of Forbes at the doctor's office. And I thought, "Huh, I wonder how long that's gonna last," re: his identity not being stolen. Funny how that turned out...
posted by limeonaire at 3:07 PM on May 28, 2008
posted by limeonaire at 3:07 PM on May 28, 2008
When did I say Time or USA Today had a "lower class" demographic? In my opinion, they're pretty solidly aimed at the lowest common denominator middle and upper middle class.
posted by TheOnlyCoolTim at 3:08 PM on May 28, 2008
posted by TheOnlyCoolTim at 3:08 PM on May 28, 2008
Sorry, but Time and USA Today are written at a high school level. The NYPost is a bit lower, but not that much lower.
posted by BrooklynCouch at 3:19 PM on May 28, 2008
posted by BrooklynCouch at 3:19 PM on May 28, 2008
I listen to a fair amount of AM talk radio and I hear Lifelock ads on there all the time. I assumed the demographic they were aiming for was not economically based but rather "old and fearful."
posted by camcgee at 3:56 PM on May 28, 2008
posted by camcgee at 3:56 PM on May 28, 2008
Lifelock has also run ads in Forbes, The New York Times, etc. And, you know, the internets.
posted by wildcrdj at 4:03 PM on May 28, 2008
posted by wildcrdj at 4:03 PM on May 28, 2008
This thread is rapidly turning into a snipefest. An uninteresting one full of unsupported assertions, to be sure, but a snipefest nevertheless.
posted by WalterMitty at 4:07 PM on May 28, 2008
posted by WalterMitty at 4:07 PM on May 28, 2008
"I seem to have my identity, whereas you seem to have lost several thousands of pounds."
posted by bokeh at 4:10 PM on May 28, 2008
posted by bokeh at 4:10 PM on May 28, 2008
There are Lifelock commercials on basic cable channels as well -- TNT, USA, etc. They show up during the day a bit less frequently than Freecreditreport.com, the crazylikeafox "own your own business" scams, and the various bogus weightloss products.
posted by FelliniBlank at 4:11 PM on May 28, 2008 [1 favorite]
posted by FelliniBlank at 4:11 PM on May 28, 2008 [1 favorite]
Huh. I've seen that guy's smug pic and SSN in various internet ads. I didn't know they advertised in traditional media as well.
So essentially what they do is tell the credit bureaus not to allow any new credit lines, and then charge $10 a month for the rest of your life?
posted by delmoi at 4:58 PM on May 28, 2008
So essentially what they do is tell the credit bureaus not to allow any new credit lines, and then charge $10 a month for the rest of your life?
posted by delmoi at 4:58 PM on May 28, 2008
HAHAHAHAHAHAHAHAHAAAAA!!!!!
this knucklehead (the lifelock guy) advertises on RUSH and DR. LAURA.
(i am neither stupid nor lower-class. i am an enlightened soul who listens to rush/etc. for the purpose of keeping abreast of what these shameless hucksters are feeding to the masses. the stupid, fearful masses.)
posted by CitizenD at 5:11 PM on May 28, 2008
this knucklehead (the lifelock guy) advertises on RUSH and DR. LAURA.
(i am neither stupid nor lower-class. i am an enlightened soul who listens to rush/etc. for the purpose of keeping abreast of what these shameless hucksters are feeding to the masses. the stupid, fearful masses.)
posted by CitizenD at 5:11 PM on May 28, 2008
I recommend Old Glory Insurance just in case...
posted by HappyHippo at 6:03 PM on May 28, 2008 [3 favorites]
posted by HappyHippo at 6:03 PM on May 28, 2008 [3 favorites]
MetaFilter: I would never have seen it if I didn't make a point of occasionally seeing what bullshit they're shoveling to the masses.
posted by dobbs at 8:10 PM on May 28, 2008
posted by dobbs at 8:10 PM on May 28, 2008
I prefer to protect my identity with robot monkeys, thank you.
posted by flotson at 9:12 PM on May 28, 2008
posted by flotson at 9:12 PM on May 28, 2008
Metafilter: If I hadn't of not seen what I didn't not know when I didn't know it, then I wouldn't have what I didn't want to not have, and I would know it. Also, don't steal my identity, k?
posted by blue_beetle at 9:32 PM on May 28, 2008
posted by blue_beetle at 9:32 PM on May 28, 2008
Is this something I'd need to have an identity to understand?
posted by freebird at 11:10 PM on May 28, 2008
posted by freebird at 11:10 PM on May 28, 2008
Stupid commercials are still running constantly on XM radio -- heard it twice this morning (Thursday).
posted by VicNebulous at 7:07 AM on May 29, 2008
posted by VicNebulous at 7:07 AM on May 29, 2008
This reminds me of how I memorized Richard Nixon's SSN after reading The Anarchist's Cookbook.
Never came in useful, but I liked having one ready in case someone asked.
posted by Busithoth at 6:40 AM on May 30, 2008
Never came in useful, but I liked having one ready in case someone asked.
posted by Busithoth at 6:40 AM on May 30, 2008
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posted by dirtynumbangelboy at 1:22 PM on May 28, 2008