The (Mostly) True Story of Helvetica and the New York City Subway
November 19, 2008 10:27 AM Subscribe
The (Mostly) True Story of Helvetica and the New York City Subway. Why is Helvetica used now, and when did the changeover occur? To answer those questions this essay explores several important histories: of the New York City subway system, transportation signage in the 1960s, Unimark International and, of course, Helvetica.
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