Because the media like to demand original thinking, while declaring that any original thinker is zany, it decided Brown was "unorthodox."
Of course, if it hadn't been for that idiotic, damn-fool, meaningless, throw-away line, the rap that he was a bit unorthodox wouldn't have mattered or lingered.
Of course not. Ah, but toss in the "Moonbeam" tag and the reader has a vision of some weird, wild-eyed California oddball. Which he isn't.
So enough of this "Moonbeam" stuff. As the creator of this monster, I declare it null, void and deceased. To American pundits, gossip columnists and other opinion-warpers, I say this: Create your own stupid labels and leave my stupid label alone. Bunch of moonbeams.
Chris Lehane, one of the founders of the independent expenditure group Level the Playing Field 2010, which is running ads against GOP candidate Meg Whitman, told POLITICO that Brown can frame the race as "a guy who has always taken on the establishment on behalf of the little guy" against a "poster child for a bonus-making, Wall Street connected, multi-billionaire, big business candidate that fired California workers."
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