August 21, 2001

9:44 AM

The state of Minnesota decides to fight distracted drivers by putting up billboards. Next up: A new state committee to check programs for irony before they're made public.
posted by mrbula (7 comments total)

But will the billboards be an added distraction for drivers? Doubtful, state authorities say.

"We were looking for the best way to reach the motoring public," Peterson said. "When you drive, you're always looking at signs to tell you how fast you should drive, where to turn."
posted by ColdChef at 9:58 AM on August 21, 2001

"Sorry Officer I was busy reading all the new signs and just did not see that 18 wheeler in the road."
posted by bjgeiger at 9:59 AM on August 21, 2001

Minneapolis has billboards that ask people to consider the societal consequences of cursing less. There's no end to the busybodyness around here.
posted by lileks at 10:12 AM on August 21, 2001

Doh!

Wait, I've got a better idea.

They should make bumper stickers with tiny, tiny print on them too!

And how about encouraging drivers to use their cell phone while driving down the highway?

Or give good driver points for any lady who can put on her makeup while driving to work in the morning. That'd work!
posted by nofundy at 10:56 AM on August 21, 2001

BURMA SHAVE
posted by clavdivs at 12:01 PM on August 21, 2001

And how about encouraging drivers to use their cell phone while driving down the highway?

Why stop there? Just call them directly on their cell phone and remind them to stay focused.
posted by Gary at 12:37 PM on August 21, 2001

Gary got where I wanted to be if I'd had first post.

claudius brings up Burma Shave, which is good: a certain percentage of those signs actually did focus on traffic safety.

Altho insured
Remember, kiddo
They don't pay you
They pay
Your widow
Burma-Shave
posted by dhartung at 1:21 PM on August 21, 2001