Give it away now.
May 23, 2002 4:52 PM Subscribe
Give it away now. Salon article on cd-music seller FightCloud.com, which gives CDs away "free" but is profitable. How? By charging a $4.95 "shipping fee". Nevertheless, because of the extremely low cost to produce CDs, an estimated $2.64 of that shipping fee is net profit, which is then split 50/50 with the artist. While FightCloud is a small independent company, is this model something that will eventually challenge the big labels to either change or be eclipsed?
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