Set Phasers to VALUE!

December 9, 2011 4:26 PM

Dodd’s Furniture and Mattress of Victoria, Canada sells you mattresses via star trek (and superman and batman and...)
posted by The Whelk (20 comments total)

I loved these when I lived on Vancouver Island. I also bought a Sealy from Mr. Dodd, so I guess they work.
posted by alltomorrowsparties at 4:39 PM on December 9, 2011

I see these ads every night and during the Chek6 News.
posted by joelf at 4:40 PM on December 9, 2011 [1 favorite]

Bowling-Alley Owner Wants TV Ad To Look 'More Matrix-y'

The ad, as scripted, features Dieber bowling in a dark trenchcoat similar to the one worn by Laurence Fishburne's Matrix character Morpheus. After bowling a strike, Dieber turns to the camera, strikes a martial-arts pose, and says, "At Menasha Lanes, you are The One." Though the commercial conveys the low prices, fun family atmosphere, and new bumper bowling one can enjoy at Menasha Lanes, Dieber said it lacks the "dazzling computer-y feel" of The Matrix and The Matrix Reloaded.

"Is there any way we can work in those falling green letters or something?" Dieber said. "And I'd love to throw in some of those levitating effects. There could be a shot of me in the snack bar, and I jump into the air and just stay there while the camera spins all around me. That'd grab people's attention."

Dieber's suggestions have caused headaches at Hot Spot Films, the local production house shooting the ad. Especially frustrated by his efforts to up the Matrix ante is director Andy Schuba.

"We pride ourselves on being the commercial-production house in the Fox River Valley area," Schuba said. "We have a state-of-the-art editing suite and a special machine dedicated to titling effects. But the things Bob wants to do would run 10 or 20 times over the budget for this project, if we could even do them at all."

posted by Rhaomi at 4:45 PM on December 9, 2011

He tends to keep it quiet, but Mr. Dodd is a very generous member of the community, known to lend a hand to worthy causes of all kinds.
posted by not_that_epiphanius at 4:50 PM on December 9, 2011 [2 favorites]

A real live mattress salesman? ...nope, Chuck Testa,
posted by oneswellfoop at 4:54 PM on December 9, 2011

I've been enjoying Gordy's goofy ads for years. He's class act too.
posted by islander at 5:12 PM on December 9, 2011 [1 favorite]

"Hindiana Jones"
posted by hepta at 5:41 PM on December 9, 2011 [1 favorite]

I've always loved those spots. Dodd's and Vern Fonk are the masters.
posted by jade east at 5:48 PM on December 9, 2011

I live in Victoria, his ads are in my apartments elevator and all over the busses here.

Oh Gordy.
posted by addelburgh at 6:37 PM on December 9, 2011

I live in Victoria, and my former room-mate loves Star Trek and hates Gordy Dodd's commercials.

Posting this video on his Facebook did not go well.
posted by EmGeeJay at 6:42 PM on December 9, 2011

Heh. Vern Fonk, that brings me back. Watching Almost Live reruns in the middle of the night, sometimes those commercials made me laugh more than the show itself.
posted by Lorin at 6:57 PM on December 9, 2011

Remember to honk!
posted by addelburgh at 7:02 PM on December 9, 2011

Oh, Gordy, why'd you have to go and change your old jingle?
posted by ten pounds of inedita at 7:03 PM on December 9, 2011

Hindiana Jones is so meta-ironic it hurts...
posted by Slap*Happy at 7:45 PM on December 9, 2011

I am both strangely pleased and strangely embarrassed to report that pretty much the first thing I noticed was that the guy they were calling "Captain" is wearing insignia that indicates that he's a commander, not a captain.
posted by Flunkie at 8:23 PM on December 9, 2011 [2 favorites]

The annoying thing about Everything is Terrible is that they edit things to be worse than they are. Here, the original editing just tips things into pure awesomeness.
posted by Durn Bronzefist at 10:10 PM on December 9, 2011

i didnt know EiT edited things but i can buy it, what with the viralling and sundry 9gag/ebaums level shit
posted by This, of course, alludes to you at 2:54 AM on December 10, 2011

I can't believe Gordy Dodd made it to MetaFilter
posted by KokuRyu at 5:08 AM on December 10, 2011 [4 favorites]

This is just the kind of salesman you can't help but buy from. Shameless, hilarious and genuine.
posted by Staples at 11:41 AM on December 10, 2011

Yay! I love these ads too. In Vancouver you can see them on CHEK tv.
posted by moneyjane at 7:26 PM on December 10, 2011