I Just Hope Grapes Comes Through This Okay
December 1, 2013 8:35 AM Subscribe
In a deal worth $5.2-billion, Canadian media conglomerate Rogers has obtained broadcasting rights to NHL games across Canada for the next 12 years. While the NHL and its players appear to come out winners, the deal is a blow to Canada's other media conglomerate Bell, whose sports network TSN has lost all national NHL programming just five years after winning the rights to the iconic Hockey Night in Canada theme song from public broadcaster CBC, home to HNIC for over 60 years. As for the CBC, they will retain rights to broadcast games for four years in what president Hubert Lacroix described as a "partnership" where they will pay nothing, make nothing, and have no control over content. Considering HNIC is the only CBC English-language programming that consistently places in Canada's top 25 English TV shows and allegedly brings in up to 50% of its ad revenue and 30% of its audience, speculation regarding the future of a hockey-free CBC, last brought up during last year's NHL lock-up, abounds, with many characterizing it as a crisitunity for a clueless and complacent corporation.
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