Vooza will disrupt the disruptors.
December 22, 2013 3:15 PM   Subscribe

Vooza is synonymous with bold innovation. Vooza is making our world a better place. Vooza engineers run far ahead of the pack. Vooza lives and dies by its design. Vooza is uncompromising in its pursuit of integrity. Learn more about Vooza here.
posted by Nomyte (22 comments total) 22 users marked this as a favorite
 
You can do anything...at Vooza.com.
posted by turbid dahlia at 3:19 PM on December 22, 2013 [7 favorites]


Oh.my.god.

This isn't even parody. This is just literally how it is.
posted by The Whelk at 3:26 PM on December 22, 2013 [10 favorites]


The writing in the FPP makes me think Mulvar is correct candidate!

But these are great, far too great for me to just dismiss with a simple passing reference to an old, irrelevant meme. "Vooza brings together group messaging, recommendations, and local search in a way that's real time and customizable. And then also, we steal data from your phone and sell it."
posted by JHarris at 3:31 PM on December 22, 2013 [3 favorites]


I am a code pig.
posted by jazon at 3:37 PM on December 22, 2013


Certainly accurate, but seems like it will be hurt by the one-note premise and, ironically enough, by the "tech mentality" in action in thinking that they can just use themselves and their friends and expect competent professional acting, which this is nowhere close to, sorry.
posted by drjimmy11 at 3:47 PM on December 22, 2013


*makes volcanic eruption noise*
posted by Nomyte at 3:47 PM on December 22, 2013 [1 favorite]


Since our launch, people have been asking, “What’s Vooza really doing?” It was fun playing the mystery angle for a while, it’s time to come clean. For TechCrunchy types, here’s a buzzwordy explanation: Vooza is a video content platform targeted at the startup world that uses native video advertising integrated into the experience. Translation for normal human beings: Advertisers can use Vooza’s characters (plus our writers and production team too) to promote a product to our audience.

Basically, we’re trying to create a new model for producing quality/funny videos, building an audience around it, and making it sustainable by selling ads. But these aren’t typical video ads that interrupt a show to pimp an unrelated product. Our ads feel like part of the show, use our cast and crew, and show up in-flow with our regular episodes. And the products advertised are perfectly suited for our audience. For example, here’s an ad we did for Eat My Words, a naming company. And here’s another one we did for MailChimp, the email newsletter service.

Basically they are pretty much like the startups they parody.
posted by Foci for Analysis at 3:48 PM on December 22, 2013 [4 favorites]


Is Vooza a subsidiary of Veridian Dynamics, by chance? Or maybe Veridian got shut down, and the tech guys spun off their own company?
posted by filthy light thief at 3:53 PM on December 22, 2013 [5 favorites]


So.... if start-ups are the ones doing the pitching, does that mean that VC's are catching?

I hope so.
posted by jeisme at 3:55 PM on December 22, 2013 [1 favorite]


Is Vooza a subsidiary of Veridian Dynamics, by chance?

I was literally thinking these exact words five seconds ago.
posted by The Whelk at 3:57 PM on December 22, 2013


...thinking that they can just use themselves and their friends and expect competent professional acting, which this is nowhere close to, sorry.

Bah. It was the scruffy, not-quite-there aspect that made it particularly endearing.
posted by mochapickle at 4:01 PM on December 22, 2013


This is truthily the beast of the web.
posted by srboisvert at 4:11 PM on December 22, 2013


I should point out that promotional and product videos created by real companies also generally feature actual employees trying to look and sound as earnest and polished as possible. In particular, the company I work for makes videos for promotion and recruitment purposes, and they look and sound extremely similar.

I find this parody spot-on. I think they nailed the "imperfect attempt at acting natural in a completely scripted way in a promotional video about yourself" vibe.
posted by Nomyte at 4:12 PM on December 22, 2013 [2 favorites]


Well, on the plus side I was pretty sure that's what bitcoins were.
posted by cjorgensen at 4:14 PM on December 22, 2013 [1 favorite]


Normally I come in here to say I didn't really like whatever it was. That won't be possible in this case.
posted by Sing Or Swim at 4:15 PM on December 22, 2013 [2 favorites]


Aren't ALL start-ups these days nothing but parodies of start-ups?
posted by oneswellfoop at 4:35 PM on December 22, 2013 [1 favorite]


Why not Voozly?
posted by FuturisticDragon at 4:45 PM on December 22, 2013


Pepsi Blooza?
posted by Greg_Ace at 5:01 PM on December 22, 2013


User reviews on members of your family. Ha.
posted by sweetkid at 5:02 PM on December 22, 2013


Vooza’s CEO is from 37signals, and they’ve done this derpy dot-com parody thing before. Maybe he was involved?
posted by migurski at 5:55 PM on December 22, 2013


This isn't even parody. This is just literally how it is.

Figuratively I'm hiding under my desk in the fetal position crying after your observation.
posted by humanfont at 7:11 PM on December 22, 2013


This is a pretty dark documentary series.
posted by TwelveTwo at 9:56 PM on December 22, 2013


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