BuzzFeed Motion Pictures President Ze Frank
August 13, 2014 4:04 PM Subscribe
Producer Michael Shamberg Wants to 'Invent the Future' With BuzzFeed Motion Pictures - "I don't think there's ever been a Hollywood R&D model like we have here." (previously 1,2,3)
- Felix Salmon on the Buzzfeed model - "In that sense, the right comparison for BuzzFeed is probably not newspapers, or even other websites like Business Insider; rather, it's advertising agencies, or companies like Vice, which make their money mostly by creating, rather than simply running, web-based advertising campaigns... That means beefing up the current editorial product; investing massively in video; and an aggressive international expansion, into a number of brand-new languages and cultures."
- Is BuzzFeed a Tech Company? - "Everything that is hurting traditional media companies – zero marginal costs, 'free' expectations, unlimited competition because of global distribution – are opportunities for new media companies unencumbered by traditional thinking... One can absolutely make the case that an organization like BuzzFeed, with clearly labeled native advertising, is a lot more trustworthy than any reporting that may come out of an organization like NBC (which is owned by Comcast). Oh sure, NBC journalists will object to that statement, but how can we every truly know?"
This thread has been archived and is closed to new comments