L & P advertisements
May 27, 2007 4:53 PM   Subscribe

Back in the day when... Mens fashion wasn't cutting it, modern Kiwi males welcomed in Stubbies ... Depth charges were the best because you always soaked Teresa McKee...You were there, and so was L & P. World famous in new Zealand since ages ago.
posted by clearly (30 comments total) 3 users marked this as a favorite
more on the L & P site. just hit click here and you are golden.
posted by clearly at 4:54 PM on May 27, 2007

These are ads.
posted by BeerFilter at 5:32 PM on May 27, 2007

These are ads.


I mean they're nice as far as adverts go but... is there more substance to this post?

Does it still count as advertising if I don't know what they're selling and they don't make me want to buy anything?
posted by CitrusFreak12 at 5:39 PM on May 27, 2007

Nice post. Kiwis need all the help they can get.
posted by KokuRyu at 5:41 PM on May 27, 2007

Nothing wrong with ads when they're done well, and I like these - advertising is a perfectly valid art form. Also, they work since I want to try an L&P now. I like that the new low-cal version's slogan is "world famous in New Zealand since quite recently".
posted by biscotti at 5:47 PM on May 27, 2007

"Mostly in brown and a size too small"?

I'll see your Stubbies and raise you a set of UDT trunks.
posted by pax digita at 6:01 PM on May 27, 2007

The worst bit is, it's so embarrassing how terribky, relentlessly true they are.

/mum on the PTA with keys to the pool
posted by -harlequin- at 6:01 PM on May 27, 2007

OK, well, that was all about as self-explanatory as bologna underpants.
posted by loquacious at 6:02 PM on May 27, 2007

First thing I did on arriving in New Zealand recently was go to a supermarket and buy all the foody goodness you just can't get elsewhere. Including some L&P.

The food is so good there, I just don't understand it.
posted by -harlequin- at 6:04 PM on May 27, 2007

Believe me, it is so very, very true.

biscotti: The name of the lo-cal version is called 'Sweet As', which is the Kiwi equivalent of the Aussie 'She'll be right' and 'no problem'.
posted by bruzie at 6:06 PM on May 27, 2007

The narrator of these commercials is one half of NZ's fourth-most popular folk comedy duo about to have their own show on HBO.
posted by John Shaft at 6:10 PM on May 27, 2007 [1 favorite]

God, I wore stubbies as a kid. They were even tighter and more brown than is portrayed here. Mortifying.

And L&P is delicious. I found one for sale once in Australia, but that was near Surfers so there must have been a high volume of NZers around.
posted by Paragon at 6:51 PM on May 27, 2007

Pilot episode available online (on the official HBO MySpace site): http://www.myspace.com/hboflight

[Never even realised it was Jemaine doing that narration. thanks for pointing that out]
posted by Infinite Jest at 6:54 PM on May 27, 2007

Is it still an ad if you cant buy the product in your home country?
I live in NZ and wont be buying L&P any time soon ;-), the taste is just a little too old school. The ads are a great piece of Kiwiana though.
posted by chrisbucks at 7:00 PM on May 27, 2007

Cavendish is helping a long proximity for years green and five.
posted by sluglicker at 7:13 PM on May 27, 2007

Thankfully we have managed to rid ourselves of "cultural cringe" as even as recently as seven or so years ago, these ads would be unwatchable for a New Zealander.

Also and related John Shaft I have been in touch with i_am_joe's_spleen last week and keen to organise a Wellington meet up in the coming weeks...

Just to give you and others, who are attracted to the NZ aspect of this post a heads up.
posted by Samuel Farrow at 7:33 PM on May 27, 2007

Those were hilarious and educational. Had no idea about stubbies or New Zealand slang. I'm still in shock to think grown men wear stubbies in public, not at the beach. I mean those things look tiny, very revealing. yikes. Puts a whole 'nother spin on down under.
posted by nickyskye at 8:08 PM on May 27, 2007


Does L&P come in blue?
posted by bshort at 8:25 PM on May 27, 2007

Don't forget the underrated cousin of the Stubbies: Scoops.

With the nice, zippered change pocket on one side. Normally worn a bit tighter IIRC.
posted by uncanny hengeman at 8:37 PM on May 27, 2007

Heh nice.. got a bottle of L&P in the fridge.. not bad.. but had to be hand brought to tokyo :)
posted by lundman at 10:15 PM on May 27, 2007

I love Flight of the Conchords. I also love New Zealand.
posted by maxwelton at 10:23 PM on May 27, 2007

Yay, Metafilter is for New Zealanders.

I see such a bright future. No more Americans talking about Bush and War and Fear, instead our derails would be about bushwalks and lamb chops and beer.

It will be so wonderful.
posted by The Monkey at 12:12 AM on May 28, 2007

maxwelton, omg, just looked at your The Flight of the Conchords YouTube link, I *love* those mischievous, sexy, hilarious rascals. And they're New Zealanders. Cool. They are totally fun. Went on to see their other YouTube vids: Hiphopopotamus vs. Rhymenoceros and Albi (racist dragon)...more.
posted by nickyskye at 12:15 AM on May 28, 2007

Heh. I really enjoyed that. Thanks.
posted by dreamsign at 12:47 AM on May 28, 2007

Though not being a kiwi, I instantly thought of these instead.
posted by dreamsign at 12:50 AM on May 28, 2007 [1 favorite]


Except they would be tramps.

L & P is severely overrated.
posted by wilful at 1:17 AM on May 28, 2007

Pretty soon New Zealand's going to give up on being a serious country and just concentrate on making ads. Of course, it could be that this has already happened. Which would explain a lot.
posted by Sonny Jim at 1:52 AM on May 28, 2007

I once thought Paeroa was a mysterious New Zealand fruit.
posted by zamboni at 5:41 AM on May 28, 2007

For those of you who are curious, L&P is a lemonade soft drink, but it's pretty low on the carbonation and so a lot smoother than something like sprite or lift.

also worth a look are the 42 Below Vodka advertisments, and the NZI Insurance advert.

posted by Dillonlikescookies at 7:40 AM on May 28, 2007

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