At first glass the covers make me think it's a children's or parenting magazine. The art is gorgeous, but it confuses me a bit on a few of them. Is this like a British Woman's Day or Good Housekeeping or something? I'd expect the fashion would have more depth to it for such a think from the UK. posted by medea42 at 11:07 PM on February 2, 2010
I remember seeing a print copy - it's aimed at hipsters, for want of a better demographical term. Kinda like an artier, more female-focused Vice. posted by mippy at 4:53 AM on February 3, 2010
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posted by medea42 at 11:07 PM on February 2, 2010